EPR Staff

goldman sachs
PR News

Goldman’s Facebook Valuation Challenged by Semantic Technology

Goldman Sachs and other investors want you to believe Facebook is valued at $50 billion. But somehow the numbers and the news just don’t add up. Scientists at hakia launched a stock analysis tool two weeks ago called SENSEnews which indicates Facebook’s value at only $14 billion. Or about the same earnings to value ration as Microsoft and other successful companies. Why does Goldman want you to believe the $50 billion number? That should be painfully obvious by now.

Search Engine Optimization
Marketing

Seven Top SEO Blogs For the PR World

Savvy webmasters stick to the leaders in the industry – the top SEO blogs. Here is a list of the 7 best local SEO blogs to keep you posted and informed.

Rubenstein RPR Logo
Corporate PR

Rubenstein Public Relations Expands Real Estate Client Portfolio

Communications and media strategy firm Rubenstein Public Relations has announced they have expanded their real estate portfolio by signing two new clients, Century Properties and CanCan Casino Resort & Spa. The company now represents a little under thirty clients from the real estate busines.

Green Home Public Relations
PR News

Green PR: How to Save Planet Earth One Home At A Time

A company called WellHome came into view today for the first time. Whereas most big companies only try and hype environmental solutions, there are actually some that offer credible solutions for Global Warming and even saving money on energy bills. Insulating your home may be as big a contribution to saving the planet as every Exxon commercial initiative ever launched.

Movolo search
Consumer PR

Travel PR: If Travel Has An Easy Button Movolo Is It

A Latvian travel startup called Movolo creates a literal “easy button” for many millions of travelers. This simple transportation search engine will literally factor away travel troubles if the developers have their way. Advance algorithms help take travel customers from their front door to their desired destination in the most economical and expedient fashion.

Tokyo Moms
PR News

Tokyo Moms Value the Human Touch, Chinese Treasure Success

New research into the values considered important and passed on to children by mothers in five Asian cities reveals interesting data for communicators and marketers targeting this region. Tokyo moms focus on human ties and raise their children to value friends and not impose on other people, Shanghai mothers put effort into making them successful, while Seoul moms think leadership is the quality they should stress.

communicators-fail-digital everything-pr
PR Insights

Levick Communications, Kaplow & Widemeyer: Branding the Branders

Everything PR News continues a survey of America’s top PR firms. For online business, it a special type of self branding is necessary. The greater a firm’s resources, the greater the commitment necessary to engage people online. Some companies still rely on spin and appearances, sending the wrong message. Bottom line, if a company cannot commit, better stay off the porch.

communicators-fail-digital everything-pr
PR News

Fahlgren Mortine, Prosek & SS PR: Websites Fail Miserably At Digital Engagement

Everything PR News examines the top 25 PR firms in America where digital branding is concerned. While many of the world’s leading communications companies use social media to engage a massive constituency, others simply pay lip service to actual two way communications. How can traditional PR firms survive offering BS answers only?

pr firms
PR News

Padilla CRT: Minnesota PR firms & the Governor

With the Minnesota governor’s race heating up, and mud slinging apparently iminent, it is good to focus on good news. Two Minnesota communications firms have invested in still another, to better engage the digital community. Padilla Speer Beardsley and The Dolan Company invest in growth for news aggregator BringMeTheNews. It’s nice to see regional companies expand nationally with their successes. As for the governor? One politician may be as good as another.