MWW has just been retained as the AOR for D’Artagnan, one of the world’s most famous purveyors of natural and organic meats and gourmet accoutrements. The PR company is to extend the brand for this world famous purveyor of the finest gourmet meats and mushrooms.
A couple of weeks back a really nice guy from SimilarWeb contacted me about a product he assured me would supplant Alexa as the web’s most prolific website ranking device. As it turns out, Daniel Buchuk, their Head Of Brand & Business Strategy, was probably right. Swamped like an Okefenokee alligator here, I was erratically testing SimilarWeb, only to be scooped by none other than TechCrunch and The Next Web.
MWW, one of the world’s most influential PR companies, has just acquired Capital Public Affairs, Inc. (CPA). The move further solidifies MWW’s position as a leading public affairs consultancy. Trenton based CPA is well known as a powerhouse team in both parties along these lines, so the two New Jersey teams combined make for powerful PR medicine.
Earlier this week, business and market intelligence startup Radius announced having completed a $12.4 million dollar funding round. The Series B funding, from American Express, Blue Run Ventures, and other investors, is slated for continued development.
Traditional forms of marketing, such as direct mail, print and television advertising, continue to fall out of favor with business-to-business marketers, according to Software Advice.
How many companies have you ever heard of doubling their revenue over the short term? AdRoll just tripled their revenues between the close of 2011 and end of year 2012.
Flow, an innovative peer to peer e-commerce solution from Canada, has now added semantic search technologies from hakia to power a what appears to be a walled garden social-commerce mobile platform.
When Microsoft CEO Steve Ballmer unveiled Bing back in 2009, some of the world expected artificial intelligence (AI) to spring from their PC monitors, another segment was skeptical, still more reacted with total indifference. Stefan Weitz is ready to bring on the next search engine war.
Media outreach, the double edged sword that slices PRs and journalists to shreds at times, any communicator out there can surely use good tools for helping out. While everybody knows about Peter Shankman’s (now Vocus’) HARO ingenuity, but have you heard of Muck Rack?
This Sunday morning I was surfing Facebook looking for fashion gifts. A good way to isolate and connect with any brand, Facebook today also revealed
