EPR Staff

Kathy Bloomgarden of Ruder Finn
Features

Ruder Finn’s Kathy Bloomgarden: A PR Profile

Next up in our series of informal talks with industry leaders, Ruder Finn’s CEO Dr. Kathy Bloomgarden talked with Everything PR News about her agency, values, and the future of PR. We caught up with Kathy at RF offices in Switzerland late last week. Our discussion was aimed at giving readers some inkling of the quality of excellence ingrained in highly successful companies like Ruder Finn, and especially in leaders of such companies.

Social Media
Marketing

More Proof In the Digital Marketing Pudding

A recent report from the Australian Centre for Retail Studies (ACRS) of the Monash University school of Business and Economics, clearly shows social media and

Scott Allison of Allison & Partners
Features

Allison and Partners PR: Golden Age of PR with Scott Allison

Today Everything PR News had a key discussion with one America’s top public relations executives, Scott Allison, Founder, President, and CEO of Allison & Partners. This PR company has grown a lot the past few years. Since its founding in 2001, in San Francisco, Allison now has offices across the US from New York to Seattle, North to South and worldwide.

Minissha Lamba
Entertainment PR

Bollwood PR: Minissha Lamba Hot – Sofiia Hayat Cold

If ever there were a celebrity cat fight in the making, Bollywood seems to be churning with opportunity. A new bombshell import, Sofia Hayat, reportedly blurted out the fan favorite Katrina Kaif is talentless. Comparing herself to Bollywood’s reigning queen may be a strategy, but whether or not it is a good one remains to be seen.

PR Tips to be Learned from Carmichael Lynch’s Subaru Campaigns
PR News

Aston Martin India: The One 77 Arrives

In a bit of interesting automotive news, Aston Martin has officially arrived in India. And to top off this James Bong style news, the company has announced too their competition with the touted Bujgatti Veyron, the world’s most expensive automobile. While 007 has made no statement, we bet Bugatti is surprised at the announcement, after all R 11.10 ($1.7 million US) is a stumbling block for most car enthusiasts, but how about a car half again as expensive? Get ready India, for the soul of performance the One – 77 is “living art.”

SPRINFIELD PARKS
PR News

Wilt PR: PR Efforts to Keep Springfield Parks Open

The Clark County Park District is putting all their money, effort and PR bright ideas into raising money to keep the four Springfield parks and bike trails afloat after having to close them down in November. A fundraiser, a bluegrass concert and a 5-K run, and a grand reopening organized with the help of Springfield firm Wilt Public Relations are what the parks board hopes will do the trick to convince voters to approve their funds request and keep district parks open.

TV Ads everything-pr
Marketing

Survey: TV advertising, a steady sales driver in Germany

TV advertising is still a powerful money maker in Germany as its sales impact and success factors have not declined in recent years. This is the conclusion of a recent survey by GfK Marktforschung that analyzed over 160 TV advertising campaigns for consumer goods and their ability to convert into sales

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