Central Basin Municipal Water District Issues Public Relations RFP

The District is seeking proposals from qualified companies. The purpose of this Request for Proposals (RFP) is to demonstrate the background, qualification, competence, and capability of the company seeking to undertake these services with the District. The District seeks to hire a media and public relations consultant to provide advice and services related to the full range of the District’s operations and governance, including strategic planning as well as responses to immediate issues that may arise during the course of the District’s operations.


Central Basin Municipal Water District (Central Basin or District) is a public agency that purchases imported water from the Metropolitan Water District of Southern California (MWD). Central Basin wholesales the imported water to cities, mutual water companies, investor-owned utilities, and private companies in Southeast Los Angeles County. The District also supplies water for groundwater replenishment and recycled water for municipal, commercial, and industrial use. The District is committed to increasing public awareness about key water issues and serving as a resource for our residents and businesses through a variety of stakeholder engagement and conservation programs. The Central Basin service area includes 27 cities and a population of more than 1.6 million. It is governed by an eight member board, five which are publicly elected and three which are appointed by purveyors. Additional information about the District may be found on www.centralbasin.org.

Scope of Work:

The qualified company is required to perform and complete the work and provide the services as set forth in Exhibit “D” of this RFP.


(1) The company must have been in business for a minimum of five (5) years. RFP No. 190 Public Relations and Media Services

(2) The company must have at least five (5) years’ experience providing public relations and media services to public sector or local government agencies. (3) Demonstrable experience in providing public relations and media services for water industry clients is preferred but not required, this experience can include past and/or current representation of water industry clients.

Due Date:

September 11, 2020, 12:00 PM


Central Basin Municipal Water District 6252 Telegraph Road Commerce, CA 90040 Telephone: (323) 201-5500 Fax: (323) 201-5554 www.centralbasin.org

Relevant agencies to consider include MWWPR and Headline Media.

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