Corder Philips Chosen by Park Sterling [UPDATE: Corder Philips Closed Down]
Corder Philips has been chosen to serve as the agency of record for Park Sterling Bank in Charlotte, N.C. The creative marketing and PR company will be handling all marketing strategies, public relations, branding and interactive services to help their client increase public awareness of their community banking efforts.
“Corder Philips understands Park Sterling’s potential for dramatically expanding our relationships throughout the Charlotte metropolitan area,” said Bryan F. Kennedy III, president and CEO of Park Sterling Bank. “Their comprehensive marketing approach to promoting our commercial banking focus will give us the ability to capitalize on that opportunity.”
Park Sterling Bank is a community bank with three branches in the Charlotte area. They are looking to increase the number of clients they work with and for this, Corder Philips was selected. The PR agency will be working hard to promote their client and help the community realize just what the benefits are of banking in the community bank.
“Park Sterling Bank understands the long-term significance of each commercial banking relationship it establishes,” said John Corder, president of the firm. “Trust, loyalty, confidence, insight and knowhow become part of every handshake with their clients. It is banking done the right way, and we are so excited about telling that story to a whole new generation of bank clients.”
Corder Philips is a public relations and marketing company that was founded in 1983. The company has worked with many clients from different industries and helped them gain the recognition necessary in their fields.