The U.S. Federal Trade Commission has settled a complaint it made against a public relations firm Reverb Communications which accused them of using employees to pose as ordinary customers and post reviews of video games on Apple’s iTunes store. The settlement and requires Reverb to delete all misleading reviews and
A nightmare for authorities and construction workers, the 9 day traffic jam in China which might be prolonged for up to a month is a gold mine for local entrepreneurs selling food and other goods to the drivers stuck on the interstate to Beijing in the Heibei Province.
“Leading Under Pressure: From Surviving to Thriving Before, During and After a Crisis”, the new book by Erika Hayes James and Lynn Perry Wooten, analyzes recent major PR crises such as the BP oil spill, the Toyota and Tylenol recalls, or the collapse of the banking industry, to better explain
On Friday last week Hewlett-Packard (HP) Co.’s Mark Hurd resigned as chief executive officer (CEO) amidst the accusations of sexual harassment investigation. The claims against Hurd and HP are from a former marketing contractor. Hurd met with the rest of the Board of Directors and they decided that he should
Is Tony Hayward BP’s biggest PR problem? Hardly. He is a PR liability. But at this point, any action BP takes will be scrutinized and dissected.
Anne Womack-Kolton, once press secretary to the former vice-president Dick Cheney, a former APCO Worldwide Vice President (her last day with the company being May 21 this year) and previously director at the Brunswick Group, was hired in house by BP to help bolster its public relations effort in the
McDonald’s recalls 12 million promotional Shrek glasses. The CPSC and McDonald’s announced a general recall of promotional glasses for the latest Shrek film. The glasses were apparently tainted with the heavy metal cadmium, ingestion of which can cause severe long term health effects.
If you look inside your Pampers diaper pail, and a stink wafts into your face, it may be Procter & Gamble PR poop. Either Procter & Gamble is trying to turn the Internet into a soap opera, or their PR sniffed too many chemicals.
An in-depth Goldman Sachs analysis, by ForexTraders.com’s market analyst Joel Anderson.
BP’s PR campaign is very focused on a demonstration of power. The company accepted responsibility for cleaning up after an accident that wasn’t their fault (!) and transformed the cleaning up efforts into a public relations event.
