PR Insights

in house pr - outsource public relations

The Growth of In-House PR

As public relations continue to grow as a field, one aspect that grows along with it is the development of in-house public relations. While most public figures and brands hire external PR experts to assist with events planning, reputation management, and a whole host of other activities, many companies build

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Crisis PR everything-pr

Crisis PR: Keeping Employees in the Know

When most companies think of crisis management, they think of handling the issue in the public sphere. However, more and more, companies realize the best approach to managing crises includes employees in the process. They are, after all, the face of the company; especially in service industries. So, even before

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PR Perception

PR Is Creating Perception

Pennsylvania governor, Tom Wolf, recently signed an executive order regarding all future grants and contracts with third parties and government services and workers under his jurisdiction. The order simply says that Pennsylvania will view any discrimination on the basis of sexual orientation by its business partners to be a problem

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PEPSICO Blue Banner

What We Can Learn From the Management Shakeup at Pepsi

PepsiCo recently moved a lot of people to different seats at their management table. Any time there’s change in a company as large and diverse as Pepsi, investors get nervous. So, did Pepsi do the right thing, and what can we learn about their management decisions? Let’s take a look.

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public Policy

Corporations Can Craft Better Public Policies

Many people think of public policy as the work of politicians. When corporations become involved, it’s a common belief that they do so only to throw influence and wealth behind political issues. Many also believe these issues purely benefit the company and its industry, but not the population at large.

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Equality

Polarization Among the People

Just about anywhere you turn these days you can see it happening, this polarizing influence of “social acceptability” and political campaigns. Our internet socialization brings every possible issue to the forefront and the dramatics begin. Everyone with an opinion can post, doesn’t matter if what they have to say is

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PR Journalism

The Descent of Public Relations Alongside Journalism

For the past ten years, journalism has been steadily declining; in 2015 the American Society of News Editors annual census release reported a loss of 3,800 journalism jobs in just one year.  In this New Media Age, less of our news comes from journalists and more of it is coming

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Porn Industry

Utah Attempts to Gag the Porn Industry

All “art forms” venture into controversy at some point, but none more so than the pornographic film industry. Since its inception, porn repeatedly faced a backlash from a wide range of organizations and groups in the public sphere – angry wives, disgusted Christians, concerned public health officials, and offended feminists.

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Negative PR

Negative Public Relations

The old adage states that all publicity is good publicity, and for some people who thrive on controversy, this may prove true. Public figures like Kanye West and Miley Cyrus built their brands on being the center of controversy, and can thrive on any headline – good or bad. But

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Oil Fracking 2

Despite Bad PR Fracking Rolls On

A lot of people seem to hate fracking. But the folks who support it and those invested in this technology can’t find time to care. They’re too busy becoming the leader in domestic oil production to bother with naysayers. That may not always be the case, but at the moment,

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