TikTok and PR Campaigns
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Category: PR Insights
Gaining a Competitive Advantage on LinkedIn
LinkedIn is a widely-used social networking platform, boasting over 800 million users globally. Offering businesses an effective way to reach their target audience and gain an edge, LinkedIn has become one of the most popular sites...
How to Use LinkedIn for Marketing Your B2B Brand
LinkedIn B2B marketing has become essential for brands looking to connect with potential customers, partners, and industry leaders. The platform has over 800 million users. It offers a powerful marketing channel for companies that are...
How Tarte’s Response to their Dubai Trip Is a Win For The Brand
Recently, the US-based beauty brand Tarte Cosmetics took some influencers on a trip to Dubai to launch a new product. The three-day trip was all-expenses-paid and included 50 influencers in the beauty market, along with their...
How Brands and Restaurants Can Communicate Changing Prices With the Rising Price of Ingredients
Rising prices in the food market due to inflation have made it necessary for consumers and restaurants to get more creative. The pandemic has had a severe impact on restaurants. While customers had to...
The Importance of Public Relations to Company Growth
Public relations efforts are the best way for companies to influence the purchasing decisions of the target audience, which directly impacts the growth of a company. Public relations efforts can be used to affect...
Essentials of Media Outreach
Technology and social media platforms have dramatically changed the way that people consume news on a daily basis, and have also changed the way that journalists source their stories. That’s why it’s important for...
Navigating the Digital Era Through Public Relations
The spread of fake news and disinformation is incredibly dangerous for individuals and companies, especially in terms of the public relations efforts that many companies utilize. That’s why it’s important for companies to keep...
Public Relations Tips in the Digital Era
These days, it’s no longer possible for companies to have their marketing and public relations teams or departments working in a silo, as they both have to work together to help the business achieve...
