PR and online reputation management
All businesses need reputation management. It is extremely important and helps to build trust with customers and employees. It is not wise to wait for a PR crisis to happen to start investing in...
Category: PR Insights
Market Positioning for Companies
Businesses that are looking to position themselves in the market and even establish themselves in front of the target audience have a few different strategies they can use to achieve those goals. Strategies like...
How to Define Publicity in 2022
Although it’s been a difficult couple of years, throughout the global pandemic, the world witnessed a lot of resilience and compassion. The public relations industry has also dealt with a lot of change, and...
Cybersecurity Public Relations And Marketing Strategy
In today’s digitally connected era, people’s data is practically everywhere, which means that pretty much anyone is facing the threat of being hacked, from the most secure organizations in the world to everyday individuals....
Public Relations to Boost your Films Visibility
There is no point for companies to create any sort of content, including films if they’re not reaching the right audience. To increase visibility companies have to get positive media coverage, mentioned on social...
Ronn Torossian On Public Relations in the Future
According to Ronn Torossian, with the year slowly creeping to an end, plenty of companies are looking to figure out what’s going to be happening in the public relations industry in the future to be...
Maximizing Media Coverage Through Public Relations
It’s not always easy for companies to generate any sort of media coverage with their public relations campaigns because of the sheer number of stories that journalists need to cover and tend to come...
Ensuring Media Coverage With PR
When it comes to successful public relations campaigns, the best ones are planned in detail and researched beforehand. Before a company can start reaching out to media outlets and influencers, there are a few...
Basic PR Essentials
Companies that want to target audiences and customers to choose them over their market competitors need to invest in a strong public relations campaign. However, it’s important for companies to invest in public relations...
Grabbing Attention With PR Campaigns
Every company these days is struggling to get the attention of more people and convert them into consumers. Whether they’re trying to achieve that goal with social media platforms, search engine ads, or email...
