Weber Shandwick now representing Chevrolet Weber Shandwick has been doing PR work for Chevrolet for quite some time, along with a number of other PR agencies. However, Chevy’s parent company – General Motors – is currently doing a review of PR for all of their brands and chose WS as
It’s become a familiar pattern. Tech advances meant to combine crowdsourcing with transportation or hospitality, Uber or AirBnB for example, are released in a city or state and the competition freaks out. Soon, local and state regulators weigh in. Legal battles ensue. In most places, Uber has prevailed, but only
Crises are an inescapable reality that organizations must be prepared to face and experts agree they can happen to any company regardless of size. Corporate executives understand that crises can make or break companies. They can inspire major changes to how organizations operate as they face difficult challenges and reinvent
DKC PR Becomes AOR for The Actors Fund The Actors Fund, a nonprofit organization, just announced that DKC PR will handle their PR moving forward. The Actors Fund provides help to performers and those behind the scenes working in entertainment and the performing arts. They include emergency financial assistance, social
When you get an organization receiving public funding and not making themselves accountable to the public, you have something akin to what Shakespeare called “a tale told by an idiot full of sound and fury.” That’s what’s been happening in Lincoln, Illinois for the last couple of years.
Playboy, the original “gentleman’s magazine” continues its culturally-motivated transformation. After more than 60 years selling nudity, the publication covered up its models, at least a bit, recently. But that was just the first in a series of moves meant to connect the company more closely to a few key demographics.
Pick an issue in the public domain. Almost nothing sets more teeth on edge and gets more people riled up than abortion. Doesn’t matter where you stand on the issue, chances are you have a more than passing association with a hardline stance. Just mention the word in any comments
University of Illinois and Edelman officially part ways In April 2015, the U of I hired Edelman to develop a branding plan for their main campus, but without any fanfare, Chancellor Barbara Wilson ended the contract a few months later in August, turning the job over to an in-house committee.
The County of Maui, Hawaii Mayor’s Office of Economic Development (OED) has issued an RFP for a marketing firm for an event – Maui County Small Business Saturday which will take place on November 26th, 2016. Small Business Saturday is the Saturday after Thanksgiving in the U.S. The day is
Egypt experienced a difficult five years, and perhaps no industry feels this more than tourism. The country’s tourism last enjoyed great success in 2010 when visits reached a record 14.1 million. Then in 2011, the industry took a severe hit due to the uprising against Egypt’s dictator. Since then, they
