Here’s a roundup of some of the biggest news stories of the past week. Porter Novelli CEO Karen van Bergen Named “Woman of Influence” Karen van Bergen, chief executive officer of global public relations agency Porter Novelli, has been named a 2016 “Woman of Influence” by the New York Business
The Middle East’s center of power for the petroleum world, Saudi Arabia, launched a public relations drive to show the world how committed to the global climate change talks in Paris this year. Their ace in the hole was none other than PR titan Edelman, an agency that has strong
Avis Car Rental finds themselves in the midst of a major scandal, and Public Relations crisis. The New York Observer posted a story on Sunday morning at 9 AM, “Avis Car Rental Bars Israeli Executive from Renting” detailing an incident which occurred Saturday night at an Avis location in Manhattan
Which College offers the best degree in PR? If you think you have real acumen for communicating with the public and want to be great at it, then learning more about it at a place specializing in Public Relations is the next step. While many colleges and universities offer public relations
When companies split, crisis easily ensues. In this conversation with Paypal VP Kirsten Wolberg about eBay and Paypal’s split last year, she discusses the different ways averting crisis becomes possible if companies take creative steps and have a firm grasp of company values. It’s rare for companies as large as
Like many countries, Italy is fortunate enough to have an abundance of wonderful and reliable PR firms. Some are global, while others are more local. The few listed below present among the best Italy offers the PR industry. Ketchum PR: Italy Established in 1978 and based in Milan, Ketchum is
PR firms are all over the place, but to get a sneak peak at the 10 largest PR firms and a glimpse of their website traffic, take a look at the list below from PR Week. Edelman. The world’s largest PR agency has been around for over sixty years, and
Writing any article meant to show someone else’s byline requires an understanding of the person’s viewpoint and any slant they prefer for the piece. If this is not the first article you’ve written for the author, you’ll know some information already. But here are some tips and tricks to submit
The next international market we review is Germany – Internationally known for the technology and culture scenes in cities such as Munich, Berlin, and Hamburg, Germany provides a veritable hub of media and communications. Unsurprisingly, they host a number of distinguished public relations outlets. Here are three of Germany’s most
GamerGate is not going away, and that uncomfortable fact is something every video game PR agency must consider when crafting a campaign and positioning their messages. This dynamic is no more real than at the South By Southwest Interactive Conference. SXSW, held annually in Austin, bringing together gamers, tech innovators
