5WPR has been appointed as the public relations firm for Willow Tree Credit Partners, a private credit alternatives company. Willow Tree, based in New York City with offices in Miami and Dallas, manages over $4 billion in assets and has closed more than 100 credit investments. The firm will leverage 5WPR’s
ALL PROPOSALS MUST BE RECEIVED BY: July 22, 2024, at 12:00 PM. (Central time/Central Daylight Time) email purchasing@txstate.edu or 512.245.2521. SECTION III –REQUIREMENTS FOR STATEMENT OF QUALIFICATIONS Do not include any pricing information in any of your responses to the criterion below. The pricing and delivery proposal must be separate from
Razorfish, a Publicis Groupe agency, has launched R-Index, a proprietary data solution developed with Google Cloud. Utilizing Google Cloud BigQuery, Looker Studio, Sensitive Data Protection, and AI tools like Vertex AI, R-Index offers a detailed view of a brand’s marketing performance. Currently piloted with clients like New York Life, R-Index
G&S has acquired MorganMyers, expanding its agriculture and food expertise. MorganMyers will become a wholly owned subsidiary, branded as MorganMyers, a G&S Agency. Its leadership, including president Tim Oliver, will remain, and operations will continue from offices in Wisconsin, Iowa, and remotely. The acquisition, terms undisclosed, brings MorganMyers’ clients in agricultural
Gregory FCA is integrating Yoodli, an AI media and presentation coaching program, into its service offerings. Developed at the Allen AI Institute in Seattle, Yoodli uses advanced multisensory input to coach users on body language and messaging, enhancing effectiveness in media appearances and live presentations. This addition brings Gregory FCA’s total
DUE NO LATER THAN: 2:00 P.M. JUNE 18, 2024 Sheneicka Ogwuegbu Procurement Analyst Dallas College Procurement Department Service Center 4343 IH-30, West Building Mesquite, TX 75150 972-860-7607] sogwuegbu@dcccd.edu OVERVIEW AND ADDITIONAL INFORMATION 1. Overview 1.1 Dallas College is issuing this Request for Qualification (RFQL) for professional services to understand your
The HOW Agency, a full-service digital agency under 5WPR, announced that its SEO & SEM campaign for BUILT has won a Shorty Award. The campaign also received an Audience Honoree, awarded to the campaign with the most public votes. As BUILT’s digital agency, HOW revamped their digital strategy to boost
In today’s digital landscape, where social media holds significant influence, customer sentiment wields considerable power. A single tweet praising a product can reach thousands, while a negative review can spread rapidly. This underscores the importance of understanding and shaping customer perception for businesses seeking success. Social media listening emerges as
Michael O’Brien assumes the role of global CEO at 5WPR, succeeding Dara Busch, who is departing. O’Brien will oversee all aspects of the agency’s operations, providing strategic guidance and fostering staff development. The appointment became effective on May 8, with co-CEO Matt Caiola maintaining his position. O’Brien brings more than 15
5WPR joins forces with the Ad Council to commemorate Smokey Bear’s 80th anniversary, marking the longest-running PSA in US history. Smokey’s timeless “Only You Can Prevent Forest Fires” reminder remains critical, with humans causing nearly nine in ten wildfires, especially in today’s parched forests. The Ad Council, USDA Forest Service, and
