PR News

Global Markets

Foreign Markets, PR, and Media Relations

Expanding into a new market is a challenging task for companies and communicators. Navigating unfamiliar territory, cooperating with new people, and more, are all crucial to achieving success. It’s not always an easy process, but with the right strategy and approach, it can be done. Returning to basics When entering

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New York City Economic Development Corporation Issues RFP For Digital Health Marketplace

Best Public Relations Firms in New York

Top PR Firms in New York With so many businesses and companies headquartered in NY, it is no surprise there are many PR firms in New York. The plethora of options can be overwhelming and it can seem difficult to find the right company to help create and execute a

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STATE OF WASHINGTON

Top PR Firms in DC

Finding a DC PR Firm Washington DC is home to countless PR agencies, many catering to the numerous government, nonprofit, and think tank companies that are located in DC. Many cater to a broad spectrum of industries and serve clients with various budgets and project sizes. Everything PR has put

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Boston

Top PR Firms in Boston

Finding a PR Firm in Boston  PR agencies are widely spread around Boston, Massachusetts. Boston has emerged as a center for innovation, culture, and education. Many colleges and universities, including Harvard and MIT, are located in Boston, which also serves as a hub for government, banking, technology, and scientific research,

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artificial intelligence

How Companies Can Use AI in PR Efforts

AI is transforming PR strategies. Companies are leveraging AI-powered tools and technologies to streamline campaigns, target the right audiences, and better analyze data for optimized success. Audience Analysis AI provides an edge to PR professionals by facilitating the analysis of large amounts of data. AI-driven tools enable companies to gain

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DigitalprAnalytics min scaled 1

Essential Digital PR Campaign Metrics

Data can be overwhelming for PR professionals. Online metrics are crucial for measuring the success of campaigns, and with so many sources there’s a lot to consider. Here’s a breakdown of the main metrics, what they are, and why they are useful. Impressions The impressions metric gauges the reach of

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Women in Public Relations

How to Prepare Content for Women’s History Month

This March is Women’s History Month 2023 – an opportunity for brands to express a commitment to gender equality. Companies can create content to honor the contributions of women from all domains, while promoting the brand. The month offers a chance for brands to show solidarity with women and pledge support for

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