When you are in a high-profile position even private moments, like very personal grief, can have a public component. Your fans feel connected with you, so they share in your grief. This is especially true when your brand is connected with their private moment. For years now, radio host Delilah
In September, Frank PR sent a press release saying the UK will be “beered up redneck style” and promising Trump supporters free Scofflaw beer at BrewDog bars. The press release was sent out without authorization from Matt Shirah, the CEO of Scofflaw Brewing Co. Shirah claimed the press released was
In 2012, Hurricane Sandy hit the shores of New Jersey and tore up the coastline, inflicting $70 billion damage and causing over 200 casualties. Following this tragic event, the state of New Jersey hired a public relations firm to lure tourists back to the Jersey Shore. Now, a new campaign
Running a successful business often involves bringing people together from a diverse range of backgrounds. Unfortunately, while some personality types will blend well together, others won’t be as successful. Regardless of how compatible certain members of a team might appear to be from a skills perspective, each individual brings along
Sandwich chain Pret A Manger is facing its biggest PR nightmare its making headlines for not consistently listing all ingredients on packages. According to data analytics firm Newton Insight, consumer confidence in Pret a Manger has sharply declined as a result. In 2015, a teenage girl required emergency medical care
FleishmanHillard Taps Dianna Kraus to Head Updated Sports Practice FleishmanHillard have now announced that Dianna Kraus, a veteran of the company will be taking the role of global managing direct for the recently relaunched sports sector of the firm. Kraus is also a senior partner and senior VP for FleishmanHillard
On the back of the success of Nike’s Just Do It anniversary campaign, public relations firm Edelman has run the numbers: consumers all over the world would much rather spend their money on brands that take a stand on social issues, rather than brands that avoid controversy. According to
The Public Relations and Communications Association (PRCA) had just added a new branch: Southeast Asia. Founded in London in 1969 and now operating in 55 countries, the PRCA represents PR and communications consultancies, in-house teams and individuals all over the world. This year, Southeast Asian firms will be welcomed into
Edelman Hires Kate Krane as Brand Practice Lead for Pacific NW Leading PR company is introducing a new member to its leadership team this week. Kate Krane is now the “Brand Practice Lead” for the company’s Pacific Northwest branch. According to the general manager of Edelman Pacific Northwest, Will Ludlam,
Workplace wellbeing has become something of a trending topic in the business world over the last few years. As companies struggle to earn the engagement of their workers, they’re beginning to notice that employees perform better, stick around for longer, and accomplish more if they’re happy and healthy. While a
