The ads are memorable: A daring adventurer scales a cliff and engages in a fight to the death with a massive dragon. He defeats the beast and earns the right to take his place among The Few and The Proud … the Marines. The campaign and others like it emphasized
It’s not that Disney hasn’t had characters with some gay subtext before. They have; in fact, several of their villains seem to nod to a less than straight life, but LeFou, Gaston’s somewhat prancing and foolish (his name actually means the fool or madman) sidekick is the first character that
Berk Communications Adds Marisa Carstens as SVP Marisa Carstens just joined Berk Communications in New York as a Sr. Vice President working with strategy, client service functions, and portfolio growth with their travel, tech, and consumer clients. Berk is a boutique PR agency offering full-service efforts in sports, lifestyle, travel,
It’s unclear if the world of business was ever a “handshake” world. It certainly plays well on classic TV, and it offers fond memories of The Way It Was Then, but, regardless, it’s certainly not that way anymore. But should that mean the only thing defining your reputation is the
Coyne PR signs with Midea as their US PR Agency of Record The Chinese-headquartered Midea, with over 100K employees and locations in more than 200 countries, just hired Coyne Public Relations as their first US PR representation. Coyne will be working to increase the brand’s presence among industry stakeholders and
Allianz Worldwide Campaign by Finn Partners recognized at the Adrian Awards Finn Partners created a PR campaign for their client Allianz Worldwide Partners that was honored at the Adrian Awards with a Gold Trophy for Influencer Marketing and a Silver for Feature Placement Online – Trade Media at the 60th
Trevelino/Keller Named AOR for Atlanta Bread One of the early franchise successes out of Atlanta, Atlanta Bread — a sandwich café group — just brought Trevelino/Keller into their fold to revitalize their digital marketing and creative services. They’ll start by putting together a fresh creative way to boost expansion and
Egyptian Intelligence – Mukhabarat – Hired Weber Shandwick and Cassidy & Associates Paperwork filed with the Department of Justice late in January showed that the General Intelligence Service in Egypt has put both Weber Shandwick and Cassidy & Associates on their PR payroll. The duties include assisting Egypt in building
France, Italy, Spain, and the Netherlands see alliances between Ketchum, Porter Novelli, and FleishmanHillard – All of Omnicom PR Group The three Omnicom PR Group agencies are pooling resources and talent in the four European markets for clients. Although individual brands will remain with the firms to which they are
Antenna, Beckerman, and Eco Branding Joining Forces Beckerman’s family of PR experts includes Antenna, a PR agency specializing in smart tech. Now Antenna is adding a new partner to their integrated efforts in Eco Branding – a creative agency focused on tech, smart cities, clean energy, and advanced mobility. Together,
