Using analytics in your PR firm can help you achieve three important goals. First, it can create accountability. Then, you will be able to make data-driven decisions. And finally, you get meaningful reporting for management, shareholders, and potential clients.
Many people don’t believe in the power of Facebook to drive business and notoriety, because their own campaigns failed. We have now concrete examples on how different strategies worked for some people-brands, and the ROI is not always measured in number of fans, or likes.
Everything PR News continues its series of talks with the most influential leaders in industry. Today, we had the distinct pleasure of an eye opening chat with Andy Getsey, Co-founder and CEO of Atomic PR. Director of the PR company most identified with Web 2.0, and the digital revolution, by
Cloud-based service OnFast provides restaurant owners with a suite of simple, timesaving tools to market their business on the social networks.
WebTitan’s social media cost calculator revealed that a company with an average of 50 employees pays out $65000 per year for non-work related social media activity.
Facebook now has Aggregated News Clusters, which is an update to the News Feed, to group stories about a certain topic. Guest author August Drilling reveals a bit about this update.
Shout Brigade is a recently launched social media marketing and web design company based in Washington, DC.
A recent survey by Proskauer revealed that while 76 percent of businesses use social networking for business purposes, more than half of them do not have social media networking policies in place.
CrowdControlHQ enables users to see what is happening across multiple social media accounts, coordinate social media activity across teams, track buzz, and much more.
eToro’s Open book grew at an amazing rate since first launching last July. In one year, the network managed to attract over 1.5 million users in over 130 countries.
