RFP, Public Relations, Marketing, Social Media and more!
As one of the most well-loved social media sites, a great Instagram presence is critical to any brand. While the platform is associated with smartphone-wielding teens and twentysomethings, the Pew Research Center found that...
In light of the increasing new role of social media in building brand images, traditional education for advertising and journalism students may no longer suffice. New market challenges continually prove too difficult, based on...
Executives looking to get a message to potential investors use good public relations to help either individual or group investments come into the company and build growth. Several steps ensure a portfolio appeals to...
As anyone can attest, there is very little as annoying as odd sounds on a website, which is why it is so surprising that a large PR firm like Cohn & Wolfe would...
There are some PR firms who prefer to buy space on Google rather than appearing on Search Engine’s organically – utilizing Pay Per Click advertising (PPC) – and while its SURE that they don’t know...
Hailing from Llandegtan, a Welsh Village, Shamin Abas grew up an innate lover of horses and dance. Having a natural ethnic beauty and expressing a talent for dance set Abas apart from her peers...
Facebook’s advertising practices have sometimes come under scrutiny for being too targeted to their intended demographics and for collecting too much user information to craft the ads. A few months ago, 27 year old...
The Foster Farms Amazing Chicken spots by Goodby, Silverstein & Partners feature lifelike chickens in perfect choir harmony, and an excited public applauding their performance.
Before mass media, there was a time when human beings weren’t bombarded with advertisements. Brands weren’t as ubiquitous in older, simpler times. Most products provided an absolute purpose and remedied a need for the people, and they were advertised as such. Take soap for instance. People needed soap because they wanted to be clean, so ad agencies filled the first simple voids with solutions, their solutions. Advertising has changed dramatically since those days however.
Google Think Insights released a 8 page whitepaper, Gamers On YouTube: Evolving Video Consumption, which offers valuable intel and insight on gamers.
