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Having a marketing strategy in place for a Shopify business can directly impact the number of sales a company is making, as well as its success. According to research, companies that have specific marketing...
Over the last few years, many businesses have entered into partnerships with social media influencers to increase awareness among customers and since then, Influencer marketing has become a $10 billion industry. This has also...
The cornerstone of digital marketing efforts are websites that are fully optimized both for search engines and for user experience. To get the best possible results, companies have to continuously update and optimize their...
To find the right efforts to generate positive results for small businesses, companies must utilize the right marketing strategies. There are several effective ones that companies can always rely on to reach their target...
As a communication channel, email is one of the best ways for companies to acquire and nurture customers, given the fact that it’s over 40 times more effective than social media platforms. That’s why...
Aside from verbal cues, companies can rely on visual cues in their marketing efforts to communicate with their customers more effectively and quickly than any words can, in comparison. For instance, everyone is familiar...
It’s not always easy for a company to invest in creating the highest quality content that they can, given the fact that most companies are trying also to create as much content as they...
Video content has started prioritizing with some of the most popular social media platforms. This type of content also tends to be quite dynamic and shareable for many audiences. Many other benefits come with...
By keeping track of website traffic companies can create realistic strategies and goals that are going to result in an increase in revenue for them. Although plenty of companies tend to claim to be...
One of the best ways that companies can ensure that they’re taking advantage of every opportunity they have to attract local potential customers is by conducting a local SEO audit. This type of audit...
