Earned Media Measurement for PR
Past Practices Earned media is any advertisement that is not bought. Media monitoring services would report on every one of these mentions collected in manila folders each week or month. From them, a company...
Tagged: media relations
Fox and Sky combine to create massive international media company
As mergers and takeovers go, this is a big one … on at least two continents. Sky and 21st Century Fox have agreed on a takeover deal that will see Fox pay more than...
United Nations Media Monitoring RFP
The United Nations Development Programme (UNDP) for Bosnia and Herzegovina has issued a media monitoring RFP. They seek someone able to perform following tasks: monitoring, recording and providing a. daily and b. monthly clipping...
LA Times editor blamed for paper’s problems
Print media is hurting. Ad sales are down, subscription revenue is down, and the medium is adjusting to a world with much more competition for printing daily news. Fingers are being pointed in every...
Colorado State University Issues Media RFP
Colorado State University (CSU) has issued a media planning and buying RFP. The school is now one of the United States’ leading research universities. Located in Fort Collins, Colorado (USA), CSU currently enrolls approximately...
Why Media Impressions Matter So Much
Have you ever thought of the phrase “making a first impression”? “You only get one chance to make a first impression,” is a saying proven to be true over the years. Today the term...
United Nations Issues Media Monitoring RFP
The United Nations Development Program has issued a media monitoring RFP. The Bureau for External Relations and Advocacy (BERA) of UNDP was established on 1 January 2007. It was created to develop UNDP’s institutional...
Montgomery College Issues Media Relations RFP
Montgomery College (MC) a public, open access community college located in Montgomery County, Maryland, just outside Washington, D.C. is seeking a media relations firm. The college has three campuses, the largest of which is...
Santa Clara Water District Issues Media Buying RFP
The Santa Clara Valley Water District is seeking a media buying firms to provide media planning and media buyer services for its annual flood awareness advertising campaign in Santa Clara County.
Colorado Department of Transportation Looking For A Media Buying Agency
The Colorado Department of Transportation (CDT) is looking for a media buying agency. CDOT’s goal in seeking to contract with a media buying firm is to help execute comprehensive, effective, and relevant paid communications...
