MSLGROUP

Los Angeles World Airports Issues Marketing RFP

2017-05-12 by Richard D. Pace
Los Angeles World Airports Issues Marketing RFP

Los Angeles World Airports has issued an RFP for Air Service Marketing, Promotional, and Development Consulting Services.  Los Angeles World Airports (LAWA) is soliciting proposals from professional PR Agencies to perform air service marketing, promotional, and development consulting services activities primarily in international regions for Los Angeles International Airport (LAX) to the international tourism industry. LAWA wishes to obtain expert professional and technical assistance in support of LAWA's ongoing effort to increase passenger and cargo air service and to promote new domestic and international air service to markets not served or underserved by LAX. BACKGROUND LAWA is the Department of... Read More >

UCI Paul Merage School of Business, MBA Seeks Marketing Agency

2017-05-08 by Jason Tannahill
UCI Paul Merage School of Business, MBA Seeks Marketing Agency

The Regents of the University of California has issued an RFP seeking Marketing Services for UCI Paul Merage School of Business, MBA Programs. Founded as the state’s first and only land grant institution in 1868, the University of California is a system of 10 campuses with approximately 180,000 undergraduate and graduate students. The official research arm of the State of California, the University has five medical schools, four law schools and the nation’s largest continuing education program. It also manages three national laboratories that are engaged in energy and environmental research and approximately 130,000 acres of natural habitat in California... Read More >

Happenings From Simpatico PR, Padilla PR, MSLGroup, Cision, and More

2017-03-24 by Jason Tannahill
Simpatico PR

Simpatico PR Representing Adloox – Opening their Efforts in the USA Adloox, an anti-advertising fraud tech company, is opening offices in New York and Simpatico PR will represent them through their new US Business leader, Dori Pasternak-Bussell. Pasternak-Bussell has 15+ years working in consumer and B2B PR with companies such as Visa, MWW Group, and Ogilvy. Simpatico PR will work on both US and UK media relations and content to develop strategic thought leadership and increase their visibility. PadillaCRT is Rebranding and Dropping the “CRT” Three years ago the Minnesota agency Padilla Speer Beardsley became PadillaCRT when they merged with Richmond-based... Read More >

News From WPP, Rosica Communications, MSLGROUP, and TACT

2017-03-01 by Aaron Sarno
WPP Group PR Firm

WPP – Conflicts of Interest Almost Inevitable Between Clients and Rival Brands WPP counts over 400 agencies around the world under its corporate umbrella. That means that there are bound to be some conflicts looming between rival clients and brands that must be juggled between their advertising and PR interests. Recently the issues culminating from the hostile takeover bid of Unilever by Kraft Heinz was the latest, and one of the biggest. These two brands are the two largest in the global food industry. The two entities are also two of the largest advertisers worldwide. According to The Financial Times, Kraft... Read More >

Public Relations News At Peppercomm, MSLGroup, The Holmes Report and More…

2017-02-13 by Aaron Sarno
peppercomm PR

Peppercomm’s Nicole Morea Voted Vice Chair at Association of Measurement and Evaluations in Communications (AMEC) Nicole Moreo was just named as the Vice Chair for the North American chapter of AMEC. More is Peppercomm’s Director of Research and Insights as well. She has been a member of the AMEC board for two years and was recently voted into the new position by the chapter members. AMEC provides the voice for PR research and measurement as well as a network for sharing best practices about media intelligence, communications research, knowledge, and insights. Moreo said: “I share a passion for business insights... Read More >

PR News from APCO Worldwide, Hill+Knowlton Strategies, Porter Novelli, MSLGroup, Allison & Partners, B|W|R Public Relations, and FleishmanHillard

2016-12-16 by Richard D. Pace
APCO Worldwide PR Logo

Kim Gagne Joins APCO as Sr. Tech Advisor A former Microsoft senior director of industry affairs, Kim Gagne will now be the senior advisor for APCO Worldwide’s tech practice. He will be based in the U.K. and working out of both the London and Brussels offices. Gagne was with Microsoft from 2004 to 2014, managing the Middle East, Africa, Central and Eastern Europe areas of their legal and corporate affairs matters. Beginning in 2014, he provided government and business relations support in Singapore as director of public sector policy. He then moved on to become senior director of industry affairs... Read More >

PR News From Singer Associates, Nancy J. Friedman PR, MSLGroup, and Peppercomm

2016-09-27 by Jason Tannahill
peppercomm PR

Singer Associates Does Town and Company Newspaper – Both in the Standard Richmond, California is a relatively small community and much of the industry there is tied to the large Chevron refinery. About 2013, Chevron and their local PR agency decided to put out a town newspaper featuring positive happenings in the area as well as Chevron-related news and views such as their Chevron Speaks column. Without the paper, Richmond would have to rely solely on Bay Area news since their previous local paper went under more than two decades ago. The online paper is put together entirely by Mike... Read More >

Cape Town Issues Tourism Marketing RFP

2016-09-07 by Jason Tannahill
Cape Town Issues Tourism Marketing RFP

Wesgro, the official tourism, trade and investment promotion agency for Cape Town and the Western Cape has issued a branding and marketing RFP. Their role is to be the champion of economic opportunities, and to facilitate conversion of these opportunities to help drive growth and create jobs. Wesgro holds several important mandates in the Western Cape: Investment, trade and film on behalf of the City of Cape Town and the Province of the Western  Cape Leisure tourism and Convention Bureau on behalf of the Province of the Western Cape The chosen agency will s provide specific services for the development... Read More >

News from Crenshaw, MSLGROUP, WPP, and Levick PR

2016-09-01 by Archie Obrien
WPP Firms Continue to Grow in 2016

Crenshaw Communications becomes the PR Agent of Record for Wearsafe Labs Wearsafe makes wearable personal safety devices such as a small tag that can be attached to clothing and will use the phone of the person wearing it to send out alerts if it is pressed. Alerts go to family and friends and also broadcasts the location. It is marketed primarily to female college students currently. They’ve brought Crenshaw on to handle content services, PR, and media relations. Crenshaw is based in New York City and was founded by Dorothy Crenshaw in 2009. Wearsafe’s head of marketing, Jen Czark Paoletto,... Read More >