Small Business - Everything Public Relations

Does Your Small Business Need a Website?

small business goals

With the popularity of social media and other shortened forms of digital media, many business owners find themselves questioning whether or not having a website is a worthwhile expense. While the cost of keeping a website up to date — and that of developing it in the first place — can be overwhelming to some, the […]

Three bad leadership traits that are detrimental to business

Three bad leadership traits that are detrimental to business

There are many issues that businesses face – from marketing to sales to technical, but the worst of them is a leadership problem. When leadership is lacking, it affects all aspects of the business and company culture. Good leadership, on the other hand, can turn around a business and radically change and improve business performance. […]

Businesses for Global Goals

Global Business

The decision made at the UN Assembly this fall, which committed to end poverty by 2030 may seem like a lofty plan. This decision has probably left many business owners scratching their heads and wondering what it has to do with them. The truth is, the advantages for a business to get involved is sustainable […]

Growth Hacking Your Business

growth hacking

These days, more and more start-up companies and small businesses are interested in generating company growth without spending a great deal of money. If this is the case for you, you should know that you can use a wide variety of growth hacking strategies to make it happen. Although defined diversely, the concept of growth […]

An Unstoppable New Russia Business Culture Getting 50’s Ink

Alla Polishchuk at her offices in Moscow

Russia’s re-emergence cannot be dampened furthermore by Cold War containment strategies, or either by useless economic sanctions. Vladmir Putin’s energy dealings with China and others, news of Aeroflot’s low-cost airline, and the Russia Internet Entrepreneurship Forum of late, these and other moves foretell of an all out economic competition the west may well lose. There’s a secret weapon in Russia’s new battle for coming to be mainstream media has overlooked, the real Russian innovator, the ordinary and extraordinary citizen there.

How Sequels & Reboots Can Help Any Business

sequels ronn torossian

Businesses of all sizes sometimes need a break or a gimmick to grab the attention of the right people. Well, they say nothing succeeds like success. And nowhere is this mentality more on display than in Hollywood, big or small screen. Even if a movie doesn’t “feel” right for a sequel, if it hits, you can bet someone somewhere will give a sequel a shot.

How Office Furniture Design Leads to Better Business

Office furniture

If you run a business, you’re concerned with keeping your employees as focused, efficient, and productive as possible. The design of your office space can play a bigger in role in this than you may realize. Old design approaches had rows of cubicles, with workers all toiling away at their desks. When employees spend day after day in a maze of little cubicles, it’s easy to become demoralized. It also leads to wasting time looking for coworkers, trying to find a meeting room, or being distracted by the people chatting in the adjacent cubicle.

LinkedIn Is Small Businesses’ Favorite Social Network


It might come as a surprise, but as a recent survey points out that LinkedIn is considered most beneficial by the small businesses. The survey was carried out by The Wall Street Journal and Vistage International and revealed that six in ten small-business owners think that social media is important for their business growth.

How the Internet Has Changed Small Business Funding


Once upon a time, a person with business plans would need to approach a local lord or lady in order to procure the funds needed to get things started. Years later, following the dawn of the Industrial Revolution, those with business aspirations typically sought out wealthy capitalists in order to encourage local investment. Fast-forward a […]