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Profile of PR Firm W2O Group

W2O Group is a holding company based in San Francisco, California,

Based in San Francisco, California, they also have 12 additional offices globally including New York, Minneapolis, Atlanta, Boston, Austin, Chicago, North Carolina, Massachusetts, Los Angeles, Silicon Valley, London, and Basel Switzerland. W2O Group is a holding company operating three communications and marketing firms – Brewlife, WCG, and Twist Mktg. The original firm name was WeissComm Partners, […]

Which Universities Offer Best Public Relations Degree?

Which Universities Offer The Best Public Relations Degree?

For professionals who dream of creating the next big advertising stunt or helping companies to thrive in the competitive modern marketplace, a degree in PR could be the ultimate way to unlock the perfect career. As the media becomes a more pervasive part of the world we live in, various colleges and universities have begun […]

Can Kia Refit Its Image in America?

If you ask Kia if the automaker is selling well in the United States, the answer is ‘yes’. If you ask the company if they’re happy about the perception of their brand in the US consumer market, you may get a different answer. Is Kia Plain and Cheap? The plain truth is, Americans do buy […]

Two Deals that Could Shake Up Wall Street

There could be some changes in big companies during 2018 that could have a boomerang effect through major sectors of the market. While no one knows for sure, there are strong rumors that these deals may occur before the year is through. Here are the two deals that you may want to watch for in […]

Acrobat Death Tarnishes Cirque du Soleil

Cirque du Soleil is answering questions after a performer died during a performance recently in Tampa, Florida. The aerialist, Yann Arnaud, was performing in the company’s VOLTA show, when an error caused him to fall to his death in front of a live audience. Daniel Lamarre, president and CEO of Cirque du Soleil Entertainment Group […]

Outlook not good for JCPenney and other popular retailers

It’s no secret that American department stores are having a rough time. Many are closing hundreds of stores and cutting way back on workforce. For a while, it looked like JCPenney would join competitor Sears on its downward spiral. Last year, “Penney’s” was forced to close around 140 stores and layoff nearly 5,000 people. Then, […]

Ken Kurson: Destined For Continued Success

Ken Kurson Kushner

A close friend of President Donald Trump’s son-in-law, Jared Kushner, Ken Kurson has an impressive and compelling background in politics and print. After years of working with the Observer as an editor, Kurson in 2017 by stepped down to pursue a new career as the senior managing director of Teneo Strategy, a division of the corporate advisory firm […]

Equifax Executive Hit with Insider Trading Charge

Last year, credit reporting bureau Equifax was in the headlines after a massive hacking event that created a serious PR crisis for a company that is a self-appointed protector of citizen’s most personal financial information. That breach put nearly 149 million Americans’ personal data at risk, making it the largest breach of its kind in […]

Fyre Festival Guilty of Fraud

Fyre Festival Guilty of Fraud

  Billy McFarland, promoter of the much-derided Fyre Festival in the Bahamas has entered a guilty plea to charges of wire fraud. McFarland will serve up to 10 years in prison after he lied to investors about an event that cause them to lose tens of millions of dollars. McFarland may not do the full […]