HL Group PR: Expedia Hires New Public Relations Agency of Record
HL Group has been hired by Expedia.com, the popular travel website. The PR agency will be handling all public relations campaigns for their client.
Author: EPR Staff
Asheville Hires Nurun as Agency of Record
The Asheville Convention & Visitors Bureau has brought Nurun on board as their interactive agency of record. The agency will be handling online publicity.
Technology Information for Saving Marketers
Some of the best and most successful marketing firms in the world fail miserably in communicating with technical or scientific entities. This is not because marketers do not know their job, but because they have perhaps forgotten some key principles of good communications. Technical people deal in an empirical world where normative and philosophical language has not place.
Celebrity PR: Sharon Stone from Topless to Over the Top
Sharon Stone’s appearance at Elton John’s Aids Benefit, after her topless cover for Paris Match, has people wondering. Is there some lack of direction for the 51 year old actress? Apparently so, as she seems to be going from one extreme to another. Firing her mother as her agent may not have been the best thing at this crucial time in her career.
Hoffman York Advertising Agency of Record for Chicago Museum
The Museum of Science and Industry has just hired Hoffman York to serve as their new advertising agency of record. The PR company will be handling the design and execution of all public relations campaigns.
Bristol University Supports Belle de Jour
Belle de Jour has been unveiled amid support from Bristol University, where she works. What are the implications of having the Web’s most famous call girl working in their research department? Dr. Brooke Magnanti still maintains the blog, as well as a Twitter account which promotes it.
The Peanut Butter Industry Needs a PR Boost
The U.S. Food and Drug Administration informed that some peanut butter producers knowingly made shipments of salmonella contaminated product during 2007 and 2008. Do the consumers still trust the industry?
What Is SEO and Why Is It Important
SEO can prepare the scene for you to display your best products, in the best package. It opens the doors to your online store or services, but it is entirely up to you to make the sale.
Wal-Mart Putting the Screws to the Competition
Wal-Mart has announced a financial plan to help their small and medium sized clothing suppliers. This kind gesture will send loans to Wells Fargo and Citigroup. What else is going on here? With all the company’s competitors on the ropes, has Wal-Mart come up with another greedy plan to capitalize on other people’s misfortune? Or, has is Wal-Mart, and companies like it, part of the cause of all this economic suffering? We had better watch their every move.
NASA Gets PR Boost From Lunar Discovery
Water on the moon was just discovered by NASA. LCROSS has been a success from an objective point of view, but some question spending millions to discover what is already theoretically known. Space pioneer Buzz Aldrin applauds the mission, but suggests we should be colonizing Mars by now. Maybe this latest news will make his arguments hold water now.
