RFP, Public Relations, Marketing, Social Media and more!
In business it is sometimes necessary to step back and refocus in order to progress. eBay is just such a company, one trying to catch up with mobile technology and the social Web as fast as it can. This company, and others, can take great advantage of mobile applications and especially the iPhone. Communicating with costumers vie mobile platforms might just save eBay.
Hummingbird Media is now working as the media agency of record for Sennheiser. The agency will be working on communications and promotion for their newest client.
There’s no more appropriate time to look at relationship marketing than during the holiday season — a time when many Americans are once more reconnecting with friends and family. So, with Thanksgiving just around the corner and Christmas not too far way, let’s take another look at relationship marketing.
A week ago an offensive image of American First Lady Michelle Obama dominated the Google Image Search results, an image Google removed back then, as the site posting it violated Google’s guidelines by serving malware to visitors. But today, the image in cause is back, Search Engine Land reports, showing that Google doesn’t have any control over the content ranked by its image search algorithms.
Many have written about the decline of Detroit, one symbol of America’s industrial might, but news today reflects a much more grim future for the city, and Americans too. The city morgue is now being literally overrun with the bodies of the dead no one can afford to even bury. This last insult and injury to a once great city symbolizes an America in far worse shape than many understand. Detroit now resembles a post-apocalyptic spectacle where society and progress are distant rumors.
Living a life that’s full, posting it to Facebook, and having it come back and bite you may seem like part of the game, but for some like Nathalie Blanchard, a sanctified Facebook might be a better choice. Getting busted by your employer because of your online photos seems somehow invasive. But then, posting one’s self all over the world does seem blatantly obtuse. What are the limits of liability and feasibility for handling personal data and content? Is it proper to stalk people across the web, or does being “social” come with its pitfalls?
Crown Imports has just chosen Horizon Media to serve as their media agency of record and the company begins this month. Horizon Media will be handling all the buying and brand recognition for their client.
Saatchi & Saatchi has been chosen after a lengthy process to work as the agency of record for Mead Johnson. The agency will be promoting Mead Johnson’s Enfamil brand.
Tweetsgiving this year promises to be even more successful than last year’s effort. This, and other fund raising efforts reveal the value of Twitter and social media, perhaps as well as any other type of outreach. Besides being a major PR boost for Twitter, the best part is that those truly in need benefit so much.
Strange pictures of Demi Moore emerge every now and again, making the actress a social media hit for a day. Today, a “Photoshop controversy” chops off a hulk of flash from her left hip. PR stunt or honest mistake?
