Well, supposedly Seth said something like this, but the reality is closer to good marketing “winning” the contest for consumer attention. If you ask 100 people to define marketing, you’ll also get 100 different answers, two for each for discerning what PR is. This is problematic, obviously.
And the Greenpeace press hits just keep coming. This morning we received yet another notification in the Russia versus Greenpeace Pirates case notifying us the 30 detainees are being transported from near Murmansk, to an undisclosed location near St. Petersburg.
Here’s a short Monday bite about the absolute best PR there is, and the magnificent job Incredible Crete, and Cretans are doing for Visit Greece and the ministry of tourism there. We’ve been focused on clients in Crete and around Eastern Europe for some time, and I just wanted to share some fabulous promotional video with our readers. I know you’ll find these and more from The Island of Crete extraordinary .
Just launched today at PRSA’s 2013 International Conference in Philadelphia, theCOMMSapp is intended to address the communications overload most PR and communications professionals face today. Where the need for “pushing” key content in the “now” arises, mobile applications like the one Founder and CEO Jeff Corbin’s team have hammered out will soon dominate the business communications pathways.
In mobile solutions news, ING Vysya Bank Ltd. has selected IBM MobileFirst solutions for developing their scalable and cost effective mobile banking app, ING Vysya Mobile. The mobile trend being obvious, leading companies in this vital B2B sphere are paving the way to a better experience, and toward breakneck technology innovations too.
French/West/Vaughan (FWV), one of the nation’s leading independent public relations and brand communications agencies, has been tapped by Bassett Furniture to spearhead media outreach efforts surrounding new store openings across the United States. The first grand opening event will be for Bassett Furniture’s newest store in Birmingham, Ala. on Nov. 1 – 2.
It’s pretty sad when some epic heroes start to fade out. No doubt the demands of baseball stardom these days, somehow influenced Alex Rodriguez to toy with things that enhance performance, just to keep up. The latest news of A-Rod’s bout to keep on keeping on though, just seems whiny to me.
The family entertainment network Inspiration Networks expanded its commitment to veterans recently by partnering with The United States of America Vietnam War Commemoration and providing the Commemoration with the network’s video, entitled “Thank You For Your Service,” a moving homage to Vietnam Veterans. As part of becoming a Commemorative Partner, the official commemoration flag and certificate, signed by the Secretary of Defense and Chairman of the Joint Chiefs of Staff, was presented to INSP Chairman and Chief Executive Officer David Cerullo.
If ever there were a fall from favor, O.J. Simpson would be its poster child. The latest hub-bub about Simpson, now serving a 33 year
Ryanair continues its dazzling decent into the absolute cellar of airline customer satisfaction, at least according to readers of the UK magazine “Which?”
