Marketing terminology for new age innovation has become as hyped laden as any cheesy ad campaign ever created. What are the effects of terminology on developments in the short and long term. How should you describe your technology? Here are some terms you should never use when describing your development to anyone, followed by some suggestions and reasoning.
Every sector has been hard hit by the current economic situation, but what is in store for specific industries and how can trends predict future direction for business. Travel may provide one insight into the mid to long term future for business as a whole. Will business class travel be a thing of the past? How will this effect other industries and the airlines in particular? A series on the long term effects of economic shifts in plain language.
Krupp Kommunications has been selected as the public relations agency of record for Empowerment Media. The PR firm will work to help Empowerment Media develop a brand and will also handle marketing and public relations.
Twitter is hopping with the new #beatcancer hashtag. In an attempt to raise money and awareness while breaking a Guiness World Record, Beat Cancer Everywhere is hosting a fundraising on social media.
Do you know how to develop an effective public relations campaign that takes full advantage of today’s most popular social media? Many small companies simply do not understand Facebook marketing.
S3 has been selected as the public relations agency of record for Smashburger, a hit hamburger joint. The PR company will be responsible for media relations and handling the public.
MMI Public Relations will be handling all the public relations and media relations for the 8th annual Fuqua School of Business & Coach K Leadership Conference. The company will use a combination of tactics to gain publicity for their client.
Is it kosher to use sex to promote breast cancer awareness? The recent video with Aliya-Jasmine Sovan has been causing some serious controversy. Some people think anything goes, others find it terribly offensive, but it has certainly got everyone talking!
October is Breast Cancer Awareness Month and there’s pink everywhere, but is it really worth the purchase? It turns out that some companies don’t really support breast cancer at all, they’re just out to make a quick buck.
Why is breast cancer less important than a celebrity drug overdose? Could it be that we’re too sensitive to something that could possibly affect us? Take a look at some of the female celebrities that have fought breast cancer and beat it.
