CBS’s 60 Minute broke the story about an alternative energy source, the Bloom Box, which may transform the way we consume electricity. The Bloom Box is a product being made by Bloom Energy out of research done for NASA. When the Mars mission was canned, Bloom Energy was born.
Ogilvy PR has taken on the job of promoting VTech as the learning toy company gears up to release more products in 2010. The PR company will be using social and traditional media to get things going.
Text4baby is a new service for expectant moms which will notify them of important things about their unborn, especially which products to buy. Now the US Government and big pharmaceuticals appear poised to do business in the name of underprivileged moms.
Vancouver 2010 is a time to rejoice in the excellence of human competition, but it is also best appreciated by looking back at how we arrived at these Olympic moments. Grenoble, France was the place to be in 1968. This legendary spot on the globe introduced the world to alpine competition.
The thrill of victory and the agony of defeat can no where be more profoundly seen than this year’s Winter Olympics in Vancouver. The world’s most gifted begin performing feats of superb athleticism along side the down trodden and homeless of Vancouver. How can we reconcile this?
Ford Motor Company has announced a partnership with North Plains, the makers of the TeleScope digital asset management platform. Ford’s “One Ford” initiative is now more of a reality with the capabilities of these new technologies. The collective power of organizations like Ford can now be applied to greater customer satisfaction as well as operating costs.
Beckerman PR expands into the Washington arena. The New Jersey firm sets its sights on social media, the Internet, media relations, and crisis management. The catch is, despite the acquisition of Wise PR, Beckerman has a lot to learn about digital media engagement. Obviously.
Ruder Finn, one of the world’s most respected PR firms, recently conducted a joint analysis of the Chinese consumer market. The data, which determined Chinese consumers Corporate Social Responsibility (CSR) index, reveals eye opening facts about branding in China. Performed in liaison with Tsinghua University, CSR for Chinese consumers provokes thought.
Facebook has been used as a Social Media portal for quite some time, and that’s largely been the intention of Facebook from a design standpoint.
Katrina Kaif takes a stand on her career and her beliefs. Bollywood’s most famous actress has reportedly told producers and directors she will no long do scenes in which she had to kiss her costars, or wear bikinis and other revealing costume. She also made a statement about her belief in herself and the keys to success.
