Author: EPR Staff

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Great Leaders Serve

Just before the Last Supper was served, Jesus began to wash the feet of those assembled. Peter was upset by this and didn’t want to demean his leader by allowing Jesus to wash his...

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Don’t let correlation cause a bad connection

You’ve heard it before: “Correlation does NOT equal causation.” Just because it follows, doesn’t mean it connects. The same can be true in public relations and marketing. And, if we fail to respect this,...

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