The Selfie Stick: A Consumer PR Dream Because taking a picture is now easier than ever with a selfie stick, the practice has become a hobby for virtually every Millennial who is “in the know.” Being able to snap and share almost instantly to a social media profile is making
If you have been online in the last ten minutes, it’s likely you have encountered something related to GoPro. The massively successful camera brand first caught on with its ingenious marketing campaign – encouraging users to post their own videos using GoPro to film cool stuff. The campaign was so
Google’s new mobile-friendly algorithm, which has been dubbed the “Mobilegeddon,” descended upon the web on April 21. The Mobilegeddon demotes sites that are deemed not mobile-friendly in searches performed on mobile devices. Below are some tips to ensure your website is up to Google’s standards for mobile devices. We will
Most American are familiar with Amazon.com and eBay, but many have not heard of Flipkart. Flipkart is the leader of e-commerce in the fast growing Indian market. The company focuses on goods such as electronics, books, music and movies. Consumers can access the site online or through an app on
Cobblers Kitchen, a New York City based footwear licensing company announced a footwear licensing partnership has been signed with Sequential Brands Group. William Rast, the fashion brand co-founded by Justin Timberlake and Trace Ayala, recently launched its Fall 2014 collection domestically with full concept shops featuring men’s and women’s sportswear,
– Teletubbies Producer Sues Preferred Fragrance Rite-Aid, CVS & Others Accused Of Selling Misleading Perfume – New York based fragrance company Preferred Fragrance was recently sued by Kenn Viselman, the Producer of the Teletubbies for selling products which were smaller than advertised. While the products were advertised as containing 100
Ford Motor Company may have made it through the Great Recession in the best shape of all US automakers, but that does not mean incoming CEO Mark Fields does not have some immediate issues on his plate. On April 21, Ford officially announced the planned retirement date of CEO Alan
Nearly all food companies have their own public relations department or assign their PR tasks to a third party. Public relations are considered a crucial factor that can help a company preserve its image and reputation, and communicate its message to a target audience. The truth is that a positive
Russia is a personal subject for me. Being married to a Russian woman, my kids speak Russian and I am a board member of a major non-profit organization aimed at educating Soviet émigrés’ to the US, RAJE.
PepsiCo and Feed The Children have just announced a partnership with The Salvation Army and local retailer Jewel Osco for distributing two semis tractor trailer loads of food and essentials for assisting 800 Chicago area kids. The goods will be distributed at U.S. Cellular Field (Lot C – 333 West
