PR Insights

Social Media Communications

Mixing Social Media with Financial Education

Social media being used for educational purposes. It’s not a new concept, but it is continuously being used for new applications. among the most recent is the use of social media for educating consumers about money management. it’s not just individual financial planners that have turned to social media for

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multimedia press release

What Is the State of Media Today?

The state of media today is a matter of opinion for some, though a recent report from Vocus shows a picture of ongoing decline. Particularly in the traditional media sector, the state of media is looking rather grim. The continued loss of jobs in television, radio and print media paints

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Mobile Shopping

Mobile Shopping Apps to Inherit the Future?

A recent study from Compete.com claims that more and more shoppers are getting comfortable making online purchases from their smart phones. The survey shows that approximately 37% of smart phone users have purchased something with their devices in the last 6 months. More popular items include music, books, DVDs, movie

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twitter everything-pr

No One Likes Social Media Gurus, Especially on Twitter

Social media gurus may soon outnumber porn professionals on Twitter. Well, that may be a bit of an exaggeration, but you understand my point. There are far too many social media gurus on Twitter. There are arguably far too many porn professionals on Twitter as well, but that’s a different

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Santa Claus PR everything-pr

Santa Claus Has the Best PR Agent of All

Santa Claus must have the best PR agent of anyone. Look at it this way, the jolly gentleman has been gracing holiday seasons for over 1600 years. What other celebrity can boast that kind of staying power? Why do you think that the Santa story has endured for so long?

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Ideal Beauty everything-pr

Ideal Beauty as a Social Statement

A recent study shows that ideal beauty can be a matter of millimeters when it comes to facial symmetry and features. While the importance of facial symmetry has been known for some time, a team at the University of California, San Diego, claims that they’ve discovered the ideal alignment for

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mycoke marketing

Virtual World Marketing: Good for Brands?

Facebook apps are often created to go along with major movie releases, but Avatar is looking to take the cake with virtual worlds being created by Multiverse for McDonald’s and Coca Cola. That’s some serious brand advertising, with peripheral brands looking to leverage the popularity of an upcoming movie as

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