The Pandemic Changed Consumer Appetites
COVID-19 has been blamed for a lot of things but to the DTC industry, it’s getting a lot of credit for bolstering sales. Global PR firm Diffusion has been tracking consumer trends since 2018,...
Category: PR Insights
Why press releases are still relevant
Companies have used press releases to get media attention for decades. A typical press release will contain for journalists the contact info of the main person behind a given project or event, information about...
Lead Generation Using a Public Relations Campaign
Public relations isn’t just used for a brand’s reputation management, awareness, and publicity anymore. With the evolution of the industry, PR has become an excellent tool for lead generation that can work alongside business...
How to Do Market Research for Public Relations
Brands and corporations are able to reach their target audiences in a variety of ways, from advertising, social media platforms, contests, publicity, to in-store experiences and more. However, generating content that is going to...
Using Digital PR to Boost Your Ecommerce Business Website
As an eCommerce business, you rely on your Internet presence to communicate your brand’s message and encourage people through the sales funnel. Digital public relations is your key to curating a positive brand image...
What’s Good PR?
Public relations is an essential piece of a company’s marketing efforts, and, compared to traditional advertising, it’s frequently a lot more cost-effective. Yet plenty of small businesses are still struggling with the concept of...
Embracing Visual Imagery in Campaigns
Social media platforms can change at a rapid pace, and this is especially visible with some of the newer platforms, such as Instagram or TikTok. Specifically, these two platforms have been seeing a lot...
Marketing and Creativity
Aside from the analytics, product design, and customer experience that go into marketing campaigns, there is also a great deal of creativity that goes into it as well. This tends to go beyond the...
Getting a Job in Public Relations
At Everything-PR if you have PR experience we want to help you find a job. Send resumes to info@everything-pr.com and we will send it to our leading Public Relations agencies and PR jobs we know of....
Public Relations Tactics for Business Growth
Plenty of times, owners of small businesses believe that their companies don’t need any public relations efforts, but that’s not usually the case. PR is essential to the success of every single business, no...
