Beauty PR is exactly what it sounds like: public relations for beauty products, or cosmetics. Think of every commercial for eyeliner, lipstick, or mascara – the people behind those ads are beauty public relation agents. What Do Companies Do to Promote Products? More than just ads, PR agents are responsible
Management and leadership. The two seem to go hand-in-hand, but there is often a divide between management and their employees. There are a million problems that arise – whether the employees feel the manager is unqualified, or the manager feels the employees are lazy, there is often a simple lack
Beauty PR is a dream job for many people. They get to promote the brand they love, set up large events, organize press releases, and so much more. Truly perfection for a lot of folks. An important thing to keep, though, in mind is that everyone’s path is different. There
If the aim of Gillette’s latest campaign was to cause widespread controversy, the razor firm’s PR team is surely congratulating itself. If you haven’t seen it by now, the only possible explanation is that you’ve forgotten how to use your phone. And laptop. And how to talk. The two-minute film,
There are precious few – if any – animation studios more successful than Pixar. In fact, there are very few movie production studios of any kind that can say they are more successful than Pixar. The company, much like it’s partner, Disney, started with one creative guy with one creative
Whether you’re just getting started or you’re an established business, it’s always a good idea to get exposure to let more people know about your product. This means finding the right outlet for your product or service and getting them to pay attention to you. This can sometimes seem daunting,
Getting more traffic on your website, more phone calls, and more ongoing referrals is essential to building a client base in a law firm. Between Google, Facebook, SEO and online reviews, there are a lot of things to consider when determining what marketing tactics work for your law firm. Your
Tight deadlines, quick turnaround times and demanding clients are just some of the things PR professionals have to cope with on a daily basis. Yet public relations is an industry that is known for being on top of its game – we’re great at keeping up to date with our
On 20 September, 2017, Hurricane Maria brought destruction and despair to the island of Puerto Rico. Residents of the remote coastal town of Punta Santiago painted a sign on the pavement that read “S.O.S. Necesitamos right Aqua/Comida”, translated as “S.O.S. We need Water/Food”). This message made headlines in the United
The UK government’s new Think! campaign attempts to mix humor and anti-drink driving, with a ‘Time to Tackle’ film featuring a group of friends kicking around a set of car keys to discourage their friend from driving home under the influence. The anti-drinking Christmas campaign’s key message is simple: Don’t
