PR Insights

Bill Nye the Accountant Guy

Bill Nye burst onto the national consciousness as the host of a Saturday morning kids TV program. He was there to get kids excited about science, and, by most accounts, he did a great job at that. Then, for a few decades, Nye disappeared from the public view. He’d pop

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O’Reilly set to sit down with CNN

Six months ago, Bill O’Reilly was riding high. One of his top competitors at the network he helped put on the map, Megyn Kelly had jumped ship for two shows on a rival network. He was positioning his brand as the undisputed top dog at the network. Then, in about

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celebrity hurricane harvey reliefg

Stars step up for Harvey relief

When tragedy strikes, Americans know how to come together. From endless lines of supply trucks and Red Cross buses full of volunteers to the “Cajun Navy” and tireless first responders, Americans have descended on southeast Texas to help those in need after Hurricane Harvey. Hollywood has shown up too. In

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PR News From APCO, Fleishman-Hillard, Kwittken & Fahlgren Mortine

APCO Now Aerospace PR AOR for Mubadala in Abu Dhabi Picking up the aerospace PR work along with representing six sub-brands as communications advisor, APCO moved into the role while Edelman moved out. Those sub-brands include Sanad an aviation financing firm as well as Strata, a composite manufacturer. Edelman will

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Beat Back Your Self-Doubt and Lead from Your Strengths

Beat Back Your Self-Doubt and Lead

It’s a dirty little secret in business management circles, but a lot of leaders struggle with self-doubt. We have to keep a brave face out in the spotlight and in front of our team, but there’s still a lot going on behind the scenes. While for some, this can be

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Essential Metrics to Measure Initial Success

Essential Metrics to Measure Success

To get anywhere you have to start heading in the right direction and to build anything, you must have a firm foundation. Makes sense, right? Then why do so many young entrepreneurs and startup businesses pay so little attention to key early metrics when they’re just getting started? Is it

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