Fiction sales go through trend cycles just like any other kind of fashion. For a while Westerns were all the rage. Then Science Fiction or Mysteries, Fantasies or Chick Lit. These days, you can’t toss a bookmark in a bookstore without hitting a dystopian novel. From George Orwell’s celebrated work,
Andrew Rabinowitz Says Hedge Funds Need More PR Representation Marathon Asset Management’s president, Andrew Rabinowitz feels the likability of the hedge fund industry could use some serious work, and that PR teams managing the outreach of funds would go a long way. While sitting on a panel at the Absolute
The US Women’s Hockey Team recently announced plans to sit out a popular local tournament in an effort to raise awareness for the cause of fair pay for women, especially in sports.
5WPR / 5W Public Relations Agency Re-Launches Website, Unveils New Look And Layout 5WPR is a top 20 PR agency in the US, has announced the re-launch of its website, www.5wpr.com. The new website showcases a fresh look and feel as well as a new user-friendly layout. The new site’s fully
And now for a public service announcement from … Kesha? Yes. The singer, songwriter, and rapper has been at the center of many harsh online “conversations,” and now she’s speaking out about online bullying. At the recent SXSW festival, she took part in a panel discussion on the topic and
The ads are memorable: A daring adventurer scales a cliff and engages in a fight to the death with a massive dragon. He defeats the beast and earns the right to take his place among The Few and The Proud … the Marines. The campaign and others like it emphasized
Superstar actor Samuel L. Jackson is not known for apologizing for his commentary. The action star has built a reputation for creating nuanced, interesting and hyper-profane characters. From his raging airline passenger intent on getting all these snakes off this !!@@#$ plane, to his internet famous reading of the now
It’s not that Disney hasn’t had characters with some gay subtext before. They have; in fact, several of their villains seem to nod to a less than straight life, but LeFou, Gaston’s somewhat prancing and foolish (his name actually means the fool or madman) sidekick is the first character that
Berk Communications Adds Marisa Carstens as SVP Marisa Carstens just joined Berk Communications in New York as a Sr. Vice President working with strategy, client service functions, and portfolio growth with their travel, tech, and consumer clients. Berk is a boutique PR agency offering full-service efforts in sports, lifestyle, travel,
Even after the Supreme Court essentially legalized gay marriage nationwide, gay rights remains a hot button and contentious political issue. Some companies, like Starbucks and Chick Fil A, have come out strongly on one side or the other of the issue. Others have been a bit more circumspect, donating to
