PR Leaders

Michael Sitrick everything-pr

Michael Sitrick: Why Join The Board Of A Penny-Stock Company?

Oxis Biotech, a wholly owned subsidiary of Oxis International Inc., is a company listed on the penny-stock market (SYMBOL) – it is currently trading at a $12 million market valuation and has minimal assets or revenues. It also has significant and rising short-term debt that could easily lead to massive

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Deirdre Breakenridge

5 reasons Deirdre Breakenridge is a PR pro you need to know

Nobody talks about it, but it’s the most important question to answer when choosing a public relations profession: “Why should I hire them…and not someone else?” Everyone does that math, but few people are direct enough to tell you why they hired Someone Else … and not you. They just

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Brooke Hammerling everything-pr

Brooke Hammerling: Brew PR Party Girl turned PR Princess

Brooke Hammerling founded her PR agency Brew Media Relations in 2005. Brew also happens to be Brooke’s long-time nickname. The CEO of Brew is Dena Cook. Brew PR has offices in Santa Monica (where Dena Cook usually works), San Francisco, and New York City. Who is Brooke Hammerling? Brooke attended Rollins

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jason binn

Jason Binn: The Business Acumen And King Of Relationships

Jason Binn, the founder of several luxury magazines, is widely regarded as a publishing guru and is truly the king of high level relationships.  He’s smart, well networked and an entrepreneurial genius. Naturally, Binn is the recipient of various awards, including Ernst & Young’s Entrepreneur of the Year. Reports show

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Introducing Jim Weiss: The Founder of W2O

Introducing Jim Weiss: The Founder of W2O

Jim Weiss is the founder, CEO, and chairman of W2O Group, a PR company designed to give brands an “unfair advantage” in today’s competitive marketplace. Jim has more than three decades of experience in the marketing communications and PR space and focuses heavily on his specialisms in technology and healthcare.

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Philip Kotler a professor of Kellogg

Meet the Man Who Claims To Have Invented The Word Marketing

A few months ago, we revealed that global PR conglomerate Porter Novelli claimed to have “…pioneered social marketing” – and while we found that claim rather over-the top, now we have found someone who claims to have invented the word marketing. And while marketing has been around forever, Philip Kotler

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