PR News

User experience

How to Create a Better User Experience for Your Website

The age of digital marketing is now heading towards a better and advanced experience for the users. Having a positive user experience as one of your primary focuses could help you stand out among the rest of your competitors given that you’re able to satisfy the needs of your target

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social entrepreneur

PR in the Age of the Social Entrepreneur

We used to call them philanthropists or just “generally good people,” but Ronn Torossian said there is another name entering the common lexicon for successful businesspeople who become social activists – the “social entrepreneur.”

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ken kurson Professional training

Tips on 360-Degree Feedback

360-degree feedback is a system where rather than receiving performance feedback from just your immediate manager; you get feedback from all directions. Your peers provide feedback to you, and if there are people reporting to you, they do too. The idea is that these people may see different aspects of

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big data

The Ultimate Creative Advantage

Big Data has been called many things: interesting, compelling, workable, complex, nuanced, overwhelming, helpful … many things. But, no matter what it’s called, the most important description of Big Data comes from how it is being used. Businesses who have implemented Big Data analysis correctly and simply, call it a

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Cross talk

Can gossip ruin your employee engagement?

There’s a major difference between speaking about someone and speaking to someone at work. When you are collaborating, sharing ideas, and welcoming feedback you are speaking to that person (manager, colleague, boss, supervisor, etc); when you are speaking about the people in the office, you are gossiping. Gossip leads to

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Sheldon Big Bang

Celebrity PR and the Power of Association

Last week, the Critics’ Choice TV awards announced its nominees and winners in several categories. Typically, there were some familiar shows among both the nominees and the award recipients. And, of course, there were some surprises. Orange is the New Black beat out network giants like The Big Bang Theory

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PR Goofy Award

Qatargas Gets This Week’s PR Goofy Award for Fluffiness

Qatargas has to be the world’s finest big energy outfit, capable of not only record breaking production capacities, but of pumping out natural gas that is as green as the Jolly Green Giant’s beanstalk. One of the world’s biggest producers of natural gas, Qatargas seems to have left no PR

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