Goldman Sachs Hires PR Exec David Wells
David Wells will join Goldman Sachs as a managing director, after leaving his position as head of J.P. Morgan Chase & Co.’s (JPM) press office for Europe, the Middle East and Africa.
06/09/2010
David Wells will join Goldman Sachs as a managing director, after leaving his position as head of J.P. Morgan Chase & Co.’s (JPM) press office for Europe, the Middle East and Africa.
Two good ideas can’t always be combined. That’s certainly the case with Stephenie Meyer’s new novella. The popular Twilight series author’s new work isn’t selling as well as expected.
Vocus has released a new and improved version of its social media monitoring software, the Summer ’10 Edition. The new application focuses on monitoring and analyzing the massive amounts of online information spread across blogs, forums, Twitter, LinkedIn and other online communities, identify and help engage key influencers.
The American media shuns the idea that American foreign policy, including armed conflict, is motivated by economic forces. One Pravda reporter suggests the only way to erase US debt is to pump up the military machine again. Maybe it is time we looked outside US borders for fresh perspectives?
A rather bold marketing and PR move comes from France, where the fast food chain giant is running a gay-friendly advertisement.
A new study from Satmetrix, released today, shows that companies are wasting billions on attracting new customers through advertising whilst delivering a poor customer experience that has forced over 10 million consumers to switch suppliers in the last six months alone.
Coca Cola has revealed its new social media model. It is called the 4P model, namely reviewing, responding, recording and redirecting. There’s nothing quite revolutionary behind the fancy naming, but it is a tested, well documented, experiment and success backed model to help them accomplish marketing and sales goals.
Are you communicating with your audience? If you aren’t, then your public relations campaign is finished before it starts. You can’t sell to your prospective clients if you aren’t communicating with them.
Procter and Gamble is making a bet now on the stupidity of Moms and others in social networking. Can the weight of a few mercenary Moms propel this corporate juggernaut past the truth, past your will, past reality? Only the social sphere can react to companies attempting to unjustly influence
Expedia, Marriott, Orbitz, Signature Travel Network and others are looking to expend their businesses abroad, spending a fortune on lobbying and PR. Travel is hot, and getting hotter this season. An online travel site will soon launch a new and exciting service.
