Joy Lorraine Cosmetics has selected Prominence Marketing Group as their agency of record. The New York based cosmetics company is going to be expanding into new, very specific markets in the new year and Prominence Marketing Group will be helping them with this by providing public relations services, as well as handling social media for the cosmetics business.
“We are very excited to partner with Joy Lorraine Cosmetics on the public relations and social media initiatives,” said Keisha McCotry, Principal of Prominence Marketing Group.
Prominence is a renowned marketing firm that prides itself in exceeding the expectations of their clients. The firm has worked with a variety of clients in a range of positions, providing marketing and PR services.
Joy Lorraine Cosmetics features rich, highly pigmented cosmetics that are designed to highlight the beautiful skin of ethnic women. The company was founded by a West Indies by an esthetician and makeup artist who saw a need to fill. Established in 1988, the company has done well for itself and is now looking to expand into new areas with the help of their most recent agency of record.
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