PR Perspectives

Public Relations Social Media

The Best New Social Networks for Marketers

Okay, everyone knows Facebook and Twitter are must-have social platforms. But they have limits, and you don’t want to be captive to the whims of their programmers. You only have so many hours in the day, so what other social platforms deserve your attention? And are there any that are

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Digital PR

Best PR Software For Results

First, the list we share is not comprehensive, just a few ones to get you started if you aren’t already using them, and some more to try if you haven’t yet done so.  Here’s a few good ones: Prezly is a very popular program. The company was started in 2010

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PR Car Wars

PR Car Wars: Porsche v. Jaguar v. Rolls-Royce

Porsche, Jaguar, and Rolls-Royce are all great brands.  Each bring years of class to their clientele, as well as, brand names virtually synonymous with luxury and the high life. Yet, they all win their PR and marketing races via different routes. We’ve compared key strategies they share, and what sets

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Mexico and Obesity

How Mexico Fights Obesity

Despite high rates of poverty in Mexico, over the past few years, the country’s rate of obesity skyrocketed. By 2013, Mexico finally ousted the United States as the most obese country in the west. Obesity not only affected adults but children as well. To add to this, Mexico had the

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video game public relations

Which PR Firms Represent the Top Video Game Publishers?

The Video Game industry has an interesting relationship between the public, publisher, and the public relation department facilitating the two. Metacritic ranked the top 8 publishers here, and the rundown of top publishers and firms representing them follows. #1 Nintendo Recently, Nintendo had shifts in their PR, at least in

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