Porsche, Jaguar, and Rolls-Royce are all great brands. Each bring years of class to their clientele, as well as, brand names virtually synonymous with luxury and the high life. Yet, they all win their PR and marketing races via different routes. We’ve compared key strategies they share, and what sets
Despite high rates of poverty in Mexico, over the past few years, the country’s rate of obesity skyrocketed. By 2013, Mexico finally ousted the United States as the most obese country in the west. Obesity not only affected adults but children as well. To add to this, Mexico had the
When it comes to agencies specializing in legal PR, Infinite Spada is a market leader, with offices in multiple international locations. This is a firm that Everything-PR highly recommends. The agency works with some of the world’s best law firms, and for good reason. They specialized in working with law
WPP Public Relations History WPP is the world’s largest communications services group with 3,000 offices in 111 countries and employing over 170,000 people. The holding company was founded in 1985 and by 1988 it was listed on the NASDAQ Exchange in New York. By 1992, WPP was named the world’s
President-elect Donald Trump has made over 34,000 tweets from his @realdonaldtrump account. The 140 characters of this social media platform seem to suit his direct style very well, but many large corporations receiving government assistance, or with government contracts, should be looking at ways to change their own style in
The Video Game industry has an interesting relationship between the public, publisher, and the public relation department facilitating the two. Metacritic ranked the top 8 publishers here, and the rundown of top publishers and firms representing them follows. #1 Nintendo Recently, Nintendo had shifts in their PR, at least in
Wow, talk about bad public relations. The Center for Public Integrity today released a study, “The hired guns who advocate for the world’s worst human rights abusers” – a research report which analyzed the public relations agencies who make the most money representing clients that violate human rights. The study
The Intercept – the online magazine created by Ebay’s founder – whose editors include Glenn Greenwald, published an expose this month on the Saudi Arabian PR machine (which can be read here). Certainly over the years there have been those who have tried to buy the U.S. Government and their
This week, there have been numerous stories in PR that have made it into the news headlines around the globe. Here are four of the top stories from the world of Public Relations. Vatican Charging Five for Leak The Vatican has charged five people, including Italian PR expert Francesca Chaouqui,
In the history of marketing and PR there has never been a time with access to tools and methods that put more eyes on your brand and engage more people in meaningful ways. Every single day, brand managers disrupt the standard consumer news cycle and demand attention in impactful ways.
