Social Media

strawberry-laser-lipo

Strawberry Laser Lipo Seeks 2nd Pr Agency

Strawberry Laser Lipo contacted a number of PR Agencies for representation in North America.  And while they hired an agency, an email obtained by Everything PR reveals: “After much research and deliberation, our American partners chose a Company located in New York whom has worked with us since February.  As

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Hyper Targeted Advertising Prank Leads to Broader Conversation

Facebook’s advertising practices have sometimes come under scrutiny for being too targeted to their intended demographics and for collecting too much user information to craft the ads. A few months ago, 27 year old marketer Brian Swichkow played a prank on his roommate to prove a point about Facebook’s data

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Cross talk

Can gossip ruin your employee engagement?

There’s a major difference between speaking about someone and speaking to someone at work. When you are collaborating, sharing ideas, and welcoming feedback you are speaking to that person (manager, colleague, boss, supervisor, etc); when you are speaking about the people in the office, you are gossiping. Gossip leads to

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Influence marketing

Why Influencer Outreach is Important

Partnerships, associations and pursued marketing collaboration enable brands to build a solid community that could benefit them in terms of referrals, lead generation and traffic acquisition for their own websites. Without partnerships, it is impossible for a brand to increase its outreach capacity and become more humanized for its target

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ronn torossian nfl

PR Tips: #AskCommish Goes Awry

Hashtag PR campaigns can go either way. It’s a reality you have to embrace before you ever decide to embark on a very public conversation in a very flippant, off the cuff context. But, brands try it all the time. Some with great success, including Adidas UK, the WWE, Starbucks,

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Charlize Theron

5W PR: A Mother’s Day Celebrity Infographic

In honor of Mother’s Day, 5W Public Relations would like for you to take a look at some of Hollywood Mothers that aren’t just great mothers and performers, but also leverage the power of social media to build powerful Personal Brands. Whether they’re tweeting about their baby bump, posting a

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