For some people, the last thing they expect or want to see when they log onto Facebook are lewd and provocative sexual images posted on their news feeds. A mix of embarrassment, disgust, and shock can fill a person, especially when that person happens to be using Facebook at work.
Bank of America’s late adoption of the Google+ Pages trend allowed someone to create a fake company page that denigrates the BoA brand in any way possible.
Starting any sort of business requires much more than a boatload of passion and drive. Being in PR, it sometimes is easy to overlook the business side of things. If that is forgotten, it makes it awfully difficult to continue consulting and doing PR.
Using analytics in your PR firm can help you achieve three important goals. First, it can create accountability. Then, you will be able to make data-driven decisions. And finally, you get meaningful reporting for management, shareholders, and potential clients.
Many people don’t believe in the power of Facebook to drive business and notoriety, because their own campaigns failed. We have now concrete examples on how different strategies worked for some people-brands, and the ROI is not always measured in number of fans, or likes.
Everything PR News continues its series of talks with the most influential leaders in industry. Today, we had the distinct pleasure of an eye opening chat with Andy Getsey, Co-founder and CEO of Atomic PR. Director of the PR company most identified with Web 2.0, and the digital revolution, by
Cloud-based service OnFast provides restaurant owners with a suite of simple, timesaving tools to market their business on the social networks.
WebTitan’s social media cost calculator revealed that a company with an average of 50 employees pays out $65000 per year for non-work related social media activity.
Facebook now has Aggregated News Clusters, which is an update to the News Feed, to group stories about a certain topic. Guest author August Drilling reveals a bit about this update.
Shout Brigade is a recently launched social media marketing and web design company based in Washington, DC.
