Social Media

Facebook App everything-pr

T-Mobile Bobsled App Brings Voice Calling to Facebook

T-Mobile released a Facebook app today, one that will allow anyone to use VoIP to make calls to Facebook friends.  No longer will you have to open Skype or FaceTime to call your friends, and you were already on Facebook anyway.  So, everyone is a winner.  Right? Perhaps that is

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Yammer everything-pr

Do You Yammer?

Yammer, a social network designed for businesses, mixes the connectivity and collaboration features of Facebook and Twitter with the privacy companies and other organizations need to ensure a safe work environment. This new communication tool is currently used by over 100,000 companies and organizations and relies on Ogilvy PR to

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Network Solutions everything-pr

Network Solutions’ Web Marketing 2.0 Success Story

Network Solutions tried a different approach to raise awareness and gain new customers. Instead of spending millions on a 30-second TV ad to be run during one of the most prominent events of the year, they tried a social media campaign. They launched what they referred to as a “mockumentary-style

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facebook public relations

Facebook Poised to Overtake Google

Would you be surprised if the headlines tomorrow read; “Facebook Supplants Google as the World’s Most Popular Search Engine?” Some people would obviously, but the idea is not really all that far fetched. Some 600 million people use Facebook to do everything but wash the dishes in the kitchen sink.

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Using Social Media Better

A Social Media Press Release: What It Is and How to Write One

Constructing a traditionally formatted press release for online social media is a waste of money and time – it simply doesn’t work. Unfortunately, many companies haven’t yet realized this fact and are still relying on this outdated approach to broadcast to online audiences. This is unfortunate because they are misusing

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