Technology PR

streaming-emmys

How will Streaming Change the Emmys?

5WPR CEO Ronn Torossian comments on the future of Streaming Live Events. The continued success of streaming video content has many traditional TV networks trying to figure out how to jump on the bandwagon without destroying their current, profitable business model. The NFL recently announced a deal to stream Thursday

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Mylan’s CEO – Is She Just Another Greedy Bresch

Mylan’s CEO – Is She Just Another Greedy Bresch?

Over the last four years or so, the price of Mylan’s Epipen has skyrocketed by 461 percent — the retail price is now $600 and wholesale is $300 —  which most feel is outrageous considering it costs about $10 or less to make one. A generic dose of epinephrine (the

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finn partners logo

PR in the News: New Clients Onboard

Finn Partners Announce Cybersecurity Growth Leading communications firm, Finn Partners, recently took new clients onboard from the fast-growing field of cyber security. As one of the largest PR firms in the field, Finn’s client portfolio now includes Appthority and Opaque. The firm also embarked on a new project with LogRhythm

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Cadillac Now Working on Its Youthful Appeal

Cadillac Now Working on Its Youthful Appeal

Cadillac is at it again. The company has spent the past few years speculating over its dismal placement in the minds of millennial luxury car drivers as a “stuffy” alternative. Increasingly, it finds itself beaten by more sporty options from Mercedes, Audi, Porsche, and even Nissan!

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Can Netflix’s Orange Keep Them in the Black

Season 4 of Orange is the New Black

The latest season of Netflix’s original breakthrough hit, Orange is the New Black, just dropped, and the streaming service is betting big that this program will continue to set trends and transform viewers’ habits.

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Investor Relations Research Findings from the Academic World Show How to React to Activist Shareholder Attacks

Investor Relations Research Findings on Shareholder PR

Activist shareholders, those with shares in a company who have ideological clashes with the company, are becoming more of a problem in the corporate domain. Clashes can be centered on human rights, environmental issues or corporate political spending disagreements. The activist shareholders can stop progress when they initiate negative PR

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Southern California Regional Rail Authority

Southern California Regional Rail Needs A Website

The Southern California Regional Rail Authority needs a new website. SCOPE OF SERVICES: Website Redesign –The following deliverables are required: Participation in discussions and analysis to determine the design strategy, including documentation of proposed designs. Estimation of time, materials, and support needed to complete the redesign. Integration and development with

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