Technology PR

Verizon and Yahoo Brace for Layoffs

Verizon and Yahoo Brace for Layoffs

There are a lot of mergers in the air. As Fox is trying to make good on its offer to buy Britain’s Sky TV network, Verizon is in the process of trying to collect Yahoo. And it looks like Verizon is a lot closer to making this happen than they

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Nissan Tries to Fight Distracted Driving

Nissan Tries to Fight Distracted Driving

Officials who keep track of such things say about 6,000 pedestrians were killed last year because of distraction. The main culprit blamed, of course, was texting while driving, but, really, there are a lot of things that can distract drivers and cause accidents. Various automakers have put out campaigns hoping

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GE CEO Makes a Bold Political Statement

GE CEO Makes a Bold Political Statement

Despite a blistering barrage of recent criticism from investors, General Electric CEO Jeff Immelt isn’t shying away from sharing his vision for the future of GE. In a recent speech, Immelt made it clear that he believes US companies need to step up and change their attitude if they hope

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Using Microsoft Excel for PR

Using Microsoft Excel for PR

Whether you work in a PR agency or do it for your sole proprietorship, tracking, sorting, and pulling information together to learn from collected data can be a headache. There are a few simple tricks in Microsoft Excel that really streamline the process. Here are a few to look over.

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Fitting Artificial Intelligence (AI) with PR

Fitting Artificial Intelligence (AI) with PR

So far, AI has not garnered a good PR reputation. Both Bill Gates and Stephen Hawking believe that AI may be on a collision course with humans, and government organizations seem to feel much the same way, including The Committee on Legal Affairs of the European Parliament (part of the

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Uber Sending Self-Driving Cars Back to California

Uber Sending Self-Driving Cars Back to California

Uber has been in a fight for its business life since just about day one. Every time they expand into a new area, several local entities take exception. Certain politicians, regulators, unions, and other vested interests try first to force Uber out, then grudgingly accept that the market drives commerce and

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Boeing Announcing Job Cuts

Boeing Announcing Job Cuts

So far, 2017 has been a whirlwind of ups and downs for Boeing. The year began with a much-publicized vote that saw Southern workers vote to turn down the opportunity to unionize. Now, the company has announced plans to layoff about 1,800 workers. The company says these cuts have nothing

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Microsoft shift appears to be working

Microsoft Shift Appears to be Working

Remember when “Windows” was ubiquitous with “home computer.” Even though there were a relative handful of holdouts, there was no doubt Microsoft ruled the home computing universe. This was the status quo for decades, as also-rans came and went. Various Windows versions also came and went, but customers didn’t have too

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Amazon continues to chase delivery dreams

Amazon continues to chase delivery dreams

For Jeff Bezos, there’s one aspect of online marketing and sales even more important than the tech he’s developed to turn Amazon into a household name — delivery. If Amazon can take control of that aspect of its business, then the online game changer and industry creator will manage every

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