Top Notch For Reaching Super-Rich: Bespoke Luxury Marketing
If you aren’t familiar with the word “Bespoke,” it’s origins are from the middle ages when royalty and those with power and money would order custom-made clothing, they would start with the cloth and order it, paying for it in advance, making the cloth spoken for … or “bespoke.” Now you know the word, there’s a market leading marketing agency specializing in the highest-end realty offerings globally.
They promise to “seamlessly integrate all marketing and branding processes under one roof, saving time, energy, and capital. Every marketing touchpoint is created with efficiency and consistency, crafting a crystal-clear message.”
As they work hand-in-glove with their affiliate Bespoke Real Estate, their contacts are with many of the most wealthy and influential people in the world. Their offices are in New York on Long Island in the Hamptons. Their services are unique as the real estate side deals only with luxury properties worth $10 million or more.
And, you know they’ve done a good job since their recent efforts in the property market equal almost $1 billion in property sale values. You can catch a glimpse of some of those properties on their Instagram account. If you don’t qualify as someone who can sell or buy these properties, at least you can do some serious dreaming about the possibilities.
Bespoke has a highly experienced staff to help clients recognize where they are starting from as well as the vast potential that can be achieved using business strategies and an architectural approach to positioning and building connections with the movers and shakers bound to be customers of their clients. Above all, the message is Bespoke … unique and elegant in building a brand message. Nothing cookie-cutter in their process, but also nothing glaringly glitzy either. They offer help in showing the best of your property for the deepest appreciation from those who know the value of offering the best options.
With all of that, well they never forget that the people looking for what their clients offer can be anywhere in the world, so they know exactly how to release campaigns at the right times in different locations and time zones, where branding efforts and campaigns will actually reach those people too.
Anyone in the marketing and branding industry knows that videos and pictures are worth more than the proverbial thousand words when it comes to getting the job done. Well, Bespoke brings a production effort to the banquet using highest definition imagery to show the tiny details of luxury, the purest blues of the ocean, the whitest or most vivid colors are crisp and clear. They can shoot a location, or if needed, for projects still in production, they can do VR tours too.
And More …
They have the connections with industry leaders, influencers, and real estate professionals who can move a bespoke offering to the right people. If need be, they also create events, openings, soirees, or whatever type of gathering needed to get business moving forward … always in the bespoke way.
Want to know more about them and what they offer? Contact them at Bespoke.