Brandwatch, the UK company that offers maybe the most intuitive social monitoring tech anywhere, has just released a full historical Twitter data feature. That’s right, Brandwatch users can now peek back into the first ever Tweets from 2006 with Brandwatch Twitter Hindsight.
Monitoring and commenting on an unraveling US policy toward Russia over Ukraine today, I decided to show those interested some interesting strategies even the US State Department has not come up with. Even western mainstream media hammering away, even though thousands of US government employees have been tasked with rolling out Obama administration propaganda, the mention battle for Ukraine on Twitter is all but lost for John Kerry’s minions.
There’s an old saying, I believe it was Robert Frost who coined it; “Being the boss anywhere is lonely. Being a female boss in a world of mostly men is especially so.” To say that women are really in control in our world is not fallacy, and the same holds true in the communicative sense in social media. The inforgraphic below pretty much illustrates what power women exert in our digital, wired, and oh so technological media. Check out what you already probably knew.
Twitter demands a unique way to communicate because of its character limit. Restricting the number of characters demands a tweet to be creative, informative, and present itself as “read-worthy”; especially given the sheer volume of other social media posts contending for attention. An interesting aspect about Twitter as a whole is the methods for retweeting. Twitter’s requires that one communicate agreement or disagreement with someone else’s content within the assigned character limits.
With today’s world of mass communication at the tip of our fingers, companies can market and brand their products in countless ways. In the digital realm, online and social media channels are one of the top ways for brands to engage with their target audiences. Rihanna is a marketing maven within the social media realm.