Marketing

Public Relations for Startups

public relations for startups

There are many important facets to a successful public relations campaigns for startup companies. One of the most important things to remember is that there is only one opportunity to make the first impression that but Timex with the audience. Therefore research must be done in order to establish which things the target demographic will […]

Effectively Using Content Marketing in the Public Relations Industry

content marketing public relations

There are a number of things that people need to do in order to use content marketing in conjunction with their public relations team in order to improve the overall relationship they have with their customers. Content marketing is valuable because it encourages potential customers to stay engaged with the product or service provider which […]

Growing Your Business Through “Media Disruption”

media-disruption

The digital world is rapidly changing. Content creators and distributors constantly seek new ways to reach their target audience and get their message across. Content evolution seems to be growing more quickly than ever before. No sooner is one strategy in place when the media playing field gets turned around, and you’re trying to adapt […]

Why Retailers are Warring with Apple Pay  

apple-pay-war

Apple recently launched its new payment system, Apple Pay, which allows customers to purchase items from physical stores using their iPhone and iPad. This idea has been around for quite some time and Google was the first to market with Google Wallet. Both ideas allow users to simple go to a register, pull out their […]

Cracker Barrel Seeks A PR Agency

cracker barrel

Cracker Barrel Old Country Store, Inc. (“CBOCS”) is starting the process of conducting a public relations agency of record search and is seeking information about public relations agencies. Company Background Stepping into a Cracker Barrel Old Country Store location is like traveling back to an era when stopping on the road for a meal was […]

MassMedia Raises 4,500 Pounds of Food to Assist Local Families in Need

massmedia-charity

Marketing firm hosts 4th annual competitive food drive benefiting Catholic Charities   LAS VEGAS (Dec. 12, 2014) – MassMedia, a full-service public relations, advertising and marketing firm with offices in Las Vegas and Irvine, California, raised 4,500 pounds of food including 86 turkeys, for Catholic Charities of Southern Nevada during its fourth annual Feeding the Masses Thanksgiving […]

Can Keurig win big this Christmas by Jonah Engler

jonah-engler-ny

Recently, social media has been awash with a handful of shared blog entries with people vowing to give up their Keurig and go back to the big pot. Nobody, to date, is talking about giving up coffee altogether – perish the thought! But Jonah Engler, an avid coffee drinker says this latest social media share […]

Mezzetta Is Seeking A Public Relations Firm

mezzetta

Mezzetta® is currently soliciting proposals for public relations agencies to provide strategic counsel, corporate branding, messaging, media relations (including national, regional, online, television, print, etc.), influencer outreach and other services to support the company and its brands. Mezzetta® is a specialty food producer best known for being America’s favorite brand of domestic and imported peppers and olives. In 1935, […]

Cayman Islands Department of Tourism Agency Search 

cayman-island-tourism

The Cayman Islands Tourism is on the search for an agency – More information is available at: http://www.caymanislands.ky/agencyrfi The following provides a broad overview of the type of agency we seek to employ for either Creative, Public Relations, or both assignments. Demonstrated experience in advertising communications and/or public relations globally and within the core geographical […]

Brilliant U-Haul Social Marketing Campaign

u-haul-famous-marketing

Just in time for the holiday giving season, U-Haul – a name synonymous with do-it-yourself moving – has kicked off an exciting #UHaulFamous photo-sharing campaign that raises money for charity while celebrating the adventure of moving.    From now until December 31, 2014, when you Instagram a photo of your own moving adventure with the […]