Marketing

Why you Need to Diversfy your Brands Digital Campaign

brand campaigns

There’s a reason that diversification is a sound practice in many areas including your investing and your marketing. When it comes to diversification, you want to make sure that all your efforts are not focused on only one item or group. Here are several suggestions to make sure your online efforts will be effective in […]

How to Build a Great Dental PR Brand

Dental PR everything-pr

Before you start building your brand, you need to recognize that a brand is not just your logo or a catchy slogan. Your brand is what makes your business unique from other dental practices in your area. Your brand starts with you. So when deciding what your brand is, look at yourself first. What are […]

Why the Selfie Stick is the Millennial’s Favorite Toy

selfie stick obama

The Selfie Stick: A Consumer PR Dream Because taking a picture is now easier than ever with a selfie stick, the practice has become a hobby for virtually every Millennial who is “in the know.” Being able to snap and share almost instantly to a social media profile is making the selfie stick a staple […]

How PR Firms and Agencies Are Changing

How PR Firms are changing

We live in an ever-changing world. That has never been as true as it is today. Technological advances, big data, and the rapid turn-around of information means PR too has gone through huge changes in the past 10 years. Some thoughts about the rapid changes in PR and how PR firms and agencies are adjusting […]

How to Become a Creative Genius by Jonah Engler

sefi shaked

There’s a truth we need to acknowledge to begin. Being creative could be defined as being willing to think outside the box or color outside the lines. It could include those who stay inside the lines but use colors that don’t conform to a more literal view of the world around us. That is pretty […]