EPR Staff

Money talks and BS walks.
PR Insights

Tips for Reducing Your PR Budget

In today’s economic world, cutting on your budget or marketing is really difficult as each criterion to market a company got many hurdles and to meet this up, a smart budget is obviously needed.

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PR News

How to Use Free Giveaways to Maximize Sales

The study offers more valuable details for marketers to learn how to design effective and profitable promotional campaigns that pair free gifts with a known product.

PR News

The 5 Golden Rules to HARO Success, as Shared by Real Users

To learn how to maximize your chances of being selected as a HARO source by a journalist, you need information from those who actually experienced success. We gathered the information for you, and put together a list of 5 golden rules.

mail marketing
PR News

My Relationship with Email Marketing

My personal relationship with email marketing started way back in the mid-1990s. At the time I was building some of the very first websites (or portals as we rather ambitiously called them) for the newspaper industry.

French/West/Vaughan Announce Personnel Shake Up

There’s been a big shake up of personnel at French/West/Vaughn (FWV), one of the leading PR agencies in the US, with two senior staff members being handed promotions in addition to two new hires joining the outfit.

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