PR Resources: Marketing Platform to Target Social Media Influencers
Automating all aspects of an influencer marketing campaign BlogFrog includes a searchable database of over 100,000 social media influencers.
Author: EPR Staff
Olympic Twitter Scandal: Michel Morganella Calls South Koreans a Bunch of Retards
If Papachristou’s tweet read more like a stupid racist joke, Morganella’s is downright threatening and violent – the kind of behavior no one expects from a true sportsman.
5 Tips for Great PR on a Tight Budget
EPR Contributor Liz Becker offers five excellent strategies that help you do PR on a tight budget. All you need is a bit of creativity, and time.
Lochte More Social than Phelps, Attensity Study Shows
In a date range spanning from June 23 to July 23, Attensity Analyze found that over 98% of social media users felt positively about the games. Among the top athletes mentioned by the users, Ryan Lochte scored more mentions than Michael Phelps.
Branding Idea: Information Dumps Bury Brand Identity
Today’s marketplace is a competitive and crowded place. There’s so much pressure to get more business and new customers that many firms find themselves sucked into a confused marketing strategy—has this happened to you?...
BMW Cheers for Victory: New Olympic Campaign #BMWTeamUSA
#BMWTeamUSA celebrates America athletes, illustrating the unique symmetry between two benchmarks of sport performance: the BMW 3 Series and the athletes of the BMW Performance Team.
#VisaGoWorld Social Media Campaign A Worldwide Success
Visa announced that its outstanding Go World campaign has already generated over 28 million cheers, from all over the world.
Menicucci, Villa & Associates to Be Represented by Relevant PR
New York law company Menicucci, Villa & Associates PPLC has hired Relevant Public Relations as its new public relations agency of record.
United Airlines Cheers for Team USA
United Airlines launched its 2012 Team USA television advertising campaign during the NBC broadcast of the London 2012 Olympic Games Opening Ceremony.
dwinQ Creates Hyper-Social Olympic Experience for Cadbury Fans
dwinQ will activate the Cadbury House interactive experience in Hyde Park during the 2012 Olympic Games. Inside three giant, inflatable purple domes, Cadbury will feature a series of fun, unique and social media connected interactions for its guests.
